PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities.
PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
Based out of Fort McMurray in Alberta, Canada, Brandon runs Realpics, a successful volume based real estate photography business that photographs 750-1000 homes per year offering photography, videography, 3D tours, and measurement services.
I hope this message finds everyone well! 2020 was a crazy year, to say the least. Although there were many challenges, we also saw incredible growth in the real estate photography industry as so many other genres weren't able to operate at full capacity. That being said, I have some exciting news to share for […]
Congratulations to Stefan Randholm from Marbella, Spain, who has been voted the January 2021 PFRE Videographer of the Month! Here is Stefan's great video. Stefan Randholm #327 Jeff Huang #312 Josie Henderson #316 You can check out all of the January entries here. Here is what Stefan had to say about his video: I've been […]
Congratulations to Austin Baker of Chandler, AZ--January 2021 PFRE Photographer of the Month! The theme this month was "Golden hour/Twilight" Austin Baker #309 Steven J Magner #299 Gary Kasl #328 Stefan Randholm #305 Dan Solomon #325 Please feel free to view and comment on any of this month's entries here. Here is what Austin had […]
Back in July, we shared a story about Peoria photographer Mike Boatman, who had filed a lawsuit against his local MLS. There have been some recent developments and Mike wanted to share an update. Below, you will find Mike’s most recent update, along with his previous update. You can also read his original article about […]
Author: Brian Berkowitz When it comes to real estate photography, the first thing that always comes to mind are phrases like “how big is the home?”, “what’s the listing price?”, “will the homeowners be there?”, or even “will the agent/client be there?” The list goes on. Residential real estate photography is where a high majority of […]
On November 20th and 21st 2020, 537 attendees from 21 different countries came together to experience the first-ever PFRE Virtual Conference. This two-day online event featured 25 presenters and over 40 hours of content. For a limited time, PFRE is offering 30 days of unlimited access to the PFRE Virtual Conference online streaming library. New […]
Congratulations to Andre Mckenzie from Toronto, Ontario, Canada; PFRE Videographer of the Year for 2020! Andre won the March 2020, July 2020, June 2019, and February 2019 Videographer of the Month Contests and has gone on to share his passion and knowledge for his craft with hundreds of real estate photographers/videographers from around the world. […]
Congratulations to Matt Davis from London, UK; PFRE Photographer of the Year for 2020! Matt won the February 2018 "Living Room" and February 2019 "Living Room" contests, has had more top-five finishes than probably any other photographer in PFRE history; and tied for third in the 2019 Photographer of the Year voting. Matt has been a […]
Article and photos by Adam Taylor from Learn to License Your Photos. In a previous article, I explained what it means to have a “Licensing Mindset” when it comes to shooting photos of residential and commercial spaces. As you adopt and develop this mindset, you can start to make money by licensing your images to […]
Congratulations to Marcus Biastock of Anchorage, Alaska--November 2020 PFRE Photographer of the Month! The theme this month was "open" meaning any real estate photo was fair game. Marcus Biastock #276 Pierre Galant #271 Andrew Bramasco #253 Dan Solomon #268 Gary Kasl #274 Please feel free to view and comment on any of this month's entries […]
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