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PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
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While we can discuss how to capture it, the fact remains that the front exterior photo is THE most important photo in real estate marketing. It's my understanding that, before the advent of online listings, agents were only required to choose one photo ...

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The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
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Contest
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OVERVIEW

For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

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CURRENT CONTESTS

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Conference
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Conference

PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.
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Upcoming

PFRE Conference 2020

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The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
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Resources

PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
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Photo Contest

Purpose of the Contest:

This is a residential property photography contest (i.e., images captured of either the interior or exterior of a home are permitted). Photographs of commercial properties are not allowed.

Contest Calendar:

January
Twilight/Golden hour exterior shot
February
Living Room or Family Room
March
Kitchen

April
Master Bedroom

May
Detail Shot

June
Formal Dining Room
July
Master Bath/Ensuite
August
Daylight Exterior

September
Stairwell

October
Elevated Exterior Shot
November
Open

December
Voting Takes Place

Entering the Contest

  • Entrants are to submit their photos directly by registering on the Photo Contest page
  • Only one entry per contestant is permitted each month.
  • Entries are permitted from 12.00am UTC on the 1st to 11.59pm UTC on the 20th of each month. 
  • Contestants are not to identify themselves when submitting a photograph into the contest. That is, no identifying data of any sort (i.e., watermark, URL, email address, etc.) is to be attached to the entered photo. Entries that show such identifying information will be disqualified.
  • Contestants are permitted to enter photographs that have previously appeared in other “venues” (e.g., previous POTM contests, PFRE Flickr Group, Instagram, Facebook, the photographer’s website, etc.)
  • Photographs should be captured and edited, in full, by the person entering them.
  • Photographers who win three (3) contests in a given year, will not be permitted to enter further contests in that year. However, that photographer will be permitted to enter contests the following year.
  • Once someone has been named Photographer of the Year, they are no longer permitted to enter the POTM contests.

Commenting on Entries:

  • Entrants must not comment on any entry, including their own, until after the winner is announced.
  • Jurors are permitted to post their comments at any point during the contest period.

The Distinguished Photographer of the Month Jury:

Jason Roehner

Scottsdale, Arizona
Website

Ethan Tweedie

Big Island, Hawaii
Website

Michael Lefebvre

Barrington, Rhode Island
Website

Jenn Verrier

Arlington, Virginia
Website

Kerry Bern

Ankeny, Iowa
Website

Garey Gomez

Atlanta, Georgia
Website

Julie Mannell

Seattle, Washington
Website

Garett Buell

Nashville, Tennessee
Website

Michael Yearout

Breckenridge, Colorado
Website

Charles Lynch

Adelaide, Australia
Website

Richard Hookway

Hampshire, United Kingdom
Website

Jurors are NOT permitted to enter the contest.

Winning the POTM Contest:

  • Jurors will submit their votes (based on entry number only) between the 23rd and the end of each month.
  • Each PFRE Juror will vote on up to three entries, respectively, using defined criteria (i.e., composition, lighting, editing and overall impact).
  • After all juror votes have been tallied each month, the photographer who’s accumulated the most points is deemed the winner.
  • The winner of the contest will be announced at the end of each month.

Winning the POTY Contest:

  • Each December, the PFRE Photographer of the Year will be chosen from all the monthly winners that year.
  • For the POTY contest, jurors conduct an in-depth review of each POTM-winning photographer’s entire body of work, with consideration given to elements such as:
    • consistently high levels of excellence, overall, throughout all galleries/portfolio;
    • technical difficulty of the images produced;
    • seeing a “wow factor” (i.e., something that makes the collection of images memorable in some way); and
    • the extent to which the photographer contributes/gives back to the PFRE community (i.e., posting images, regularly commenting on others’ photos, etc.)

Winners Receive

POTM & POTY winners receive:

  1. A large Photoshop file of the PFRE Photographer of the Month logo for use on their website and advertising. The POTY winner receives the PFRE Photographer of the Year logo for use on their website and a commemorative trophy.
  2. An entry on the PFRE Best-of-the-Best page (see next section) that contains the photographer’s winning photo and a link to their website.
  3. A PFRE post that features their business.

Best of the Best–Past POTM & POTY Winners:

Legal Requirements:

  • By entering this contest, contestants agree to have their photo posted on photographyforrealestate.net for the purpose of recognition and historical record.
  • Winners agree to release Brandon Cooper/Realpics 2023567 AB Ltd. of any liability resulting from any infringement of the submitted image by any third party.
  • This contest is void where prohibited by law.

Video Contest

Purpose of the Contest:

The Photography For Real Estate monthly competition is a jury judged real estate property video contest held every month. Instructions are as follows:

Entering the Contest

  • Entrants are to submit their videos directly by registering on the Video Contest page.
  • Comments can be made on each individual entry
  • Video entries can be hosted on YouTube, Vimeo, Facebook, Dailymotion, or Instagram

Contest Schedule

  • Entries can be made anytime the Video Contest page is open for posting.
  • Adding Entries will typically be from the 1st of the month through the 20th of the month unless a contest has been extended into the next month. All time and dates are UTC/Zulu/GMT.
  • Only one entry per month per contestant.
  • The contest is open to individuals, teams and studios.
  • The PFRE Video Jury votes on videos from the 23rd of the month through the end of the month.
  • The jury listed below chooses the winner.
  • At the end of each month, the winner will be announced via a post on the PFRE Blog.
  • Every December a real estate videographer of the year is chosen from all the monthly winners that year.

Contest Rules

There will be a new contest each month. If there are less than 6 or 8 entries it will be extended into the next month. The contest is open for entries from the 1st through the 20th each month.
  • Entrants can participate in the video contest by posting their video to the Video Contest page.
  • For communication purposes, contestants MUST provide their: full name, location, website URL and email address, without this information their entry will be deleted before voting begins.

The Distinguished Videographer of the Month Jury

Charlie Dresen

Steamboat, Colorado
Website

Hamish Beeston

Bristol, UK
Website

Anders Carlson

Kailua Kona, HI
Website

Travis Rowan

Maui, HI
Website

Tom Tezak

Website

Vic Devore

Website

Jurors are NOT permitted to enter the contest.

Winners Receive

  1. A Photoshop file of the PFRE videographer of the month logo for use on your website and advertising.
  2. An entry on the PFRE video-contest-winners page that contains your winning photo and a link to your website.
  3. A PFRE post that features your video and business.

Best of the Best–Past VOTM & VOTY Winners:

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