Reading
blue-triangle-element

Articles

PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
All Articles
blue-triangle-element

Latest

A girl using a Nikon camera with external flash

Check out our step-by-step guide on learning how to use external flash on Nikon to improve the exposure of real estate photos.

COMMUNITY
blue-triangle-element

Forum

The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
Join The Discussion
blue-triangle-element

Latest

View Now
Contest
blue-triangle-element

OVERVIEW

For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

Contest Rules
blue-triangle-element

CURRENT CONTESTS

View / Submit
blue-triangle-element

PAST CONTESTS

View Archive
Resources
blue-triangle-element

Resources

PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
blue-triangle-element

Conference News

No items found

Posts By Brandon Cooper

Brandon Cooper

Congratulations to Andre Mckenzie--March 2020 PFRE Videographer of the Month!

In: 
04/04/2020
8 Comments
Congratulations to Andre Mckenzie from Toronto, Ontario who has won the March 2020 PFRE Videographer of the Month Contest! Here is Andre's winning video.  This is one of the more unique real estate videos I've ever seen and I'm sure it will raise plenty of questions within the community.  I should note that when Andre […]
Read More

Congratulations Danielle Robertson--March 2020 PFRE Photographer of the Month!

In: 
24/03/2020
13 Comments
Congratulations to Danielle Robertson from Scituate, MA--March 2020 PFRE Photographer of the Month. The theme this month was "kitchen" and we had 55 entries from around the world.  Every March we get to see a great cross section of different kitchen designs across the globe and this year was no exception. Pierre Galant won last […]

Is Zillow Entering the Field as a Direct Competitor?

19/03/2020
22 Comments
Mike, from Palm Harbor, FL recently wrote in to advise me of a survey he received from Zillow. I found it both interesting and disturbing at the same time. I thought it would make for an important post for a couple of reasons. First, to give our community a heads-up of what might be coming […]

Real Estate Photography During the Coronavirus Outbreak

14/03/2020
17 Comments
I have the good fortune of overseeing PFRE and offering articles aimed at improving one’s photography/photography business--all with the goal of improving peoples’ results and elevating the industry as a whole. However, I’m writing this article from a couple of different perspectives: To let you know that I’m thinking of you and the entire community […]

Congratulations Matt Davis--February 2020 PFRE Photographer of the Month

In: 
24/02/2020
15 Comments
Third time's a charm! Congratulations to Matt Davis from London, UK for defending the living room contest for three years in a row! What an outstanding accomplishment! The living room/family room contest always brings out a good crowd and this year was no exception. We had 56 entries from around the world. The demand for […]

What to Consider if You’re Looking for a New Technology Partner for Your Real Estate Photography Business

15/02/2020
19 Comments
Sponsored Post Saturday - HDPhotoHub Author: Herb Dierks, CEO HDPhotoHub For nearly 10 years, Chris Crummitt has owned and run Picture Perfect, a Maryland-area real estate photography and virtual tour company. She understands continued success depends on being able to deliver her customers the best products and a simple, streamlined experience. When her former technology […]

Congratulations to Nick Swartzendruber -- January 2020 PFRE Videographer of the Month!

In: 
31/01/2020
Congratulations to Nick Swartzendruber from California who has won the January 2020 PFRE Videographer of the Month Contest! Here is Nick's winning video.  Nick has been consistently raising the bar of real estate cinematography over the past few years and this video is no exception. You can see more of Nick's work at Drone Cowboys. […]

Congratulations Kristine Kohl--January 2020 PFRE Photographer of the Month!

In: 
23/01/2020
15 Comments
Congratulations to Kristine Kohl from Kennewick, WA; January 2020 Photographer of the Month! The theme this month was twilight and we had 70 entries from around the world; by far, the most entries ever! As always, a big thank you goes out to everyone who participated and to the jurors who continue to volunteer their […]

What Business Accounting Software Do You Use?

13/01/2020
16 Comments
So many of us tend to have our business’s fiscal year match the calendar year. This means that, right about now, most of us start trying to figure out the quickest and least painful way to begin the slog that allows us to organize our documentation for the tax year. As such, at this time […]

Congratulations to Ollie Paterson - 2019 PFRE Videographer of the Year!

In: 
23/12/2019
6 Comments
Congratulations to Ollie Paterson from San Diego, CA. Ollie won the April and November Videographer of the Month contests and has now been named PFRE Videographer of the Year for 2019. Here's what Ollie had to say about his win: “Thanks for this huge honor; it really means a lot. It’s been great being part […]

GEAR REVIEW: Godox AD400 Pro Flash vs. Neewer I6Tex Flash

In: 
21/12/2019
11 Comments
It’s funny how things work out. Yesterday, I posted an article on extending the life of lithium-ion batteries, as there appears to be an increasing number of shooters moving to flashes powered by these types of batteries--particularly those from Godox/Flashpoint. Well, this morning, while checking out a few YouTube videos, I ran across a quick, […]

Congratulations to Garey Gomez - PFRE Photographer of the Year for 2019!

In: 
19/12/2019
23 Comments
Congratulations to Garey Gomez from Atlanta, Georgia; PFRE Photographer of the Year for 2019! Garey finished third place in the 2018 Photographer of the Year contest with two POTM wins in June and August, last year. He then followed that up with a win in the "Master Bedroom" category in April 2019, leading to a […]

2019 PFRE Conference Speakers Panel; Covered by Shooting Spaces

18/12/2019
No Comments
On November 20th and 21st, 2019, we hosted the first annual PFRE Conference in Las Vegas, Nevada. We had two jam-packed days of lectures from industry leading speakers, a huge party, and an awesome speaker's panel to close out the event. Brian and Rich from Shooting Spaces were on hand to capture all the action […]

The Art of Real Estate Cinematography - By Nick Swartzendruber & Jordan Powers

In: 
12/12/2019
2 Comments
While there are plenty of tutorials on the market today that focus on real estate, interior and architectural photography, there has been a gap on the video side of things for a while. There are resources available all over the internet to learn videography/cinematography but very few of them focus on real estate and interiors […]

The Purpose of Real Estate Video

In: 
10/12/2019
7 Comments
Every time the topic of real estate video comes up, the community seems to be very divided on its purpose. On the one hand, there are some that think video should be completely documentary in style, showcasing only the most necessary imagery and information. Others believe that a good real estate video should evoke an […]

Congratulations to Ollie Paterson--November 2019 PFRE Videographer of the Month!

In: 
03/12/2019
16 Comments
Congratulations to Ollie Paterson from San Diego, CA, who has won the November 2019 PFRE Videographer of the Month Contest! Here is Ollie's winning video. Ollie also won the April 2019 VOTM contest with this great video. There are many conflicting opinions on the value and purpose of real estate videography/cinematography but regardless of your […]

PFRE Conference 2019 Summary

26/11/2019
I could not have been prouder or more happy with how the first annual PFRE Conference turned out. From beginning to end, it had the feel of an event that had been going on for years. The feedback that we've received on all aspects of the conference--from our selection of Las Vegas, to the cream […]

Congratulations Brian Berkowitz--November 2019 PFRE Photographer of the Month!

In: 
25/11/2019
18 Comments
Congratulations to Brian Berkowitz from New York; November 2019 Photographer of the Month! The theme this month was open (meaning any real estate photo was acceptable) and we had 53 entries from around the world. As always, a big thank you goes out to everyone who participated, and to the jurors who continue to volunteer […]

Using Photoshop Actions to Improve Your Efficiency in Post

12/11/2019
7 Comments
Deborah, from Peterborough, England writes: “Hi, I’m writing with the hope that you can point me in the right direction. I’ve pretty much given up on outsourcing my editing for a couple of reasons. First, I’m tired of the lack of consistency in the photos that I get back. Second, as I’m doing more work […]

Skydio 2 vs DJIMavic2Pro: A Battle for Drone Supremacy in Our Field?

In: 
31/10/2019
I’ve been using drones in my real estate photography business for a few years now and I’ve always been amazed at both the capabilities of these devices, and the speed at which new advances are made. I've recently stumbled across a video for the new Skydio 2 drone and its specs are remarkable, particularly its […]

Congratulations Matt Van Emmerik--October 2019 PFRE Photographer of the Month!

In: 
22/10/2019
11 Comments
Congratulations to Matt Van Emmerik from Kelowna, BC--October 2019 Photographer of the Month! . This is Matt's third win in 2019! The theme this month was Elevated Exterior Shot - Aerial, Pole, or UAV and we had 21 entries from around the world. As always, a big thank you goes out to everyone who participated, […]

What Sliders and Stabilizers Are Videographer's Using for Real Estate?

In: 
14/10/2019
9 Comments
Ben from Toronto writes: I'm getting into real estate videography and am trying to decide whether I should purchase a slider, a gimbal, or both? There seem to be a ton of options out there with a wide range of price differences. I was hoping you could help point me in the right direction? Ben, […]

Sponsored Post Saturday: Introducing Show & Tour // Software For Real Estate Photographers // Discount for PFRE Readers

04/10/2019
16 Comments
[vimeo 363704079 w=640 h=360] (Having trouble viewing the video? View it here.) What Is Show & Tour? Show & Tour is a cloud-based software (currently in beta) built for real estate photographers, videographers, and virtual tour providers. The purpose? To help you deliver projects in a more professional and client-friendly way, as well as help […]

Congratulations to Nicholas Marshall--PFRE Videographer of the Month September 2019!

In: 
30/09/2019
Congratulations to Nicholas Ford Marshall from San Dimas, CA who has won the September 2019 PFRE Videographer of the Month Contest! Here is Nicholas's great video. Here are the top three contestants in order of points awarded by the jurors: Nicholas Marshall #7 Andre Mckenzie #2 Tacey Jungmann #4 You can check out all the […]

Where to Find Quality Drone Training?

In: 
25/09/2019
6 Comments
I got an interesting notice in my inbox the other day from a drone training company called DARTDrones and I thought it might be useful to pass it along to our community. Drone training is a service I haven’t seen actively promoted (and certainly not as much as the off-shore re-touching services from whom I […]

Congratulations Brian Berkowitz--September 2019 PFRE Photographer of the Month!

In: 
23/09/2019
13 Comments
Congratulations to Brian Berkowitz from New York; September 2019 Photographer of the Month!  The theme this month was patio, deck, or garden space and we had 29 entries from around the world. As always, a big thank you goes out to everyone who participated, and to the jurors who continue to volunteer their valuable time […]

How to Shoot Dark Wooden Spaces

10/09/2019
7 Comments
Dan in California, writes: "I'd like to hear how most of you deal with wood. Wood on the ceilings, wood on the walls, wood on the floors. Many homes we shoot, and some commercial buildings have cedar or knotty pine ceilings, including more and more of the $1 million+ homes we work on. We also […]

What Software Do You Use for Video Editing?

29/08/2019
Darren in California writes: What are people using for real estate video editing these days? I've been using Adobe Premiere Pro CC for about 6 years and it makes my skin crawl just about every time. I'm a PC user and Premiere Pro was recommended to me when I first started. I've just tolerated it […]

Congratulations Matt Van Emmerik--August 2019 PFRE Photographer of the Month!

In: 
24/08/2019
9 Comments
Congratulations to Matt Van Emmerik from Kelowna, BC--August 2019 Photographer of the Month! And no, this isn't a misprint. Matt has pulled off the elusive back to back win. The theme this month was daylight exterior and we had 44 entries from around the world. As always, a big thank you goes out to everyone […]

Skylum Announces Luminar 4 with AI Sky Replacements

In: 
21/08/2019
16 Comments
Reza in Sweden writes: I saw an ad a few weeks ago that says Luminar 4, which is coming out late this fall, will have an AI sky replacement feature. If this technology works well, it could save me a ton of time in post and potentially have a significant impact on our industry. What […]

Addressing Color Casts from Warm Tone LED Bulbs

12/08/2019
8 Comments
Andrew, from Northampton, MA, writes: “I have an issue that may be of interest to some of your readers. I find that LED warm tone bulbs are increasingly prevalent in houses. In my RAW files, they often give a persistent and unpleasant orange cast to a room. But unlike incandescent bulbs, the cast is very […]

How Much Do You Earn As a Real Estate Photographer?

01/08/2019
18 Comments
I was on a podcast last week and the host asked me how much someone can make as a real estate photographer. This is sort of a loaded question and it caught me off guard at first, but it reminded me of a poll Larry took way back in 2008. Out of 1348 photographers that […]

Congratulations to Peter Polyak--PFRE Videographer of the Month July 2019!

In: 
31/07/2019
Congratulations to Peter Polyak from LuxHunters in Miami, FL who has won the July 2019 PFRE Videographer of the Month Contest! Here is Peter's great video. Here are the top three contestants in order of points awarded by the jurors: Peter Polyak #2 Nicholas Marshall #6 Ollie Paterson #4 You can check out all the […]

Does Virtual Staging Have a Place in Your Service Offering?

In: 
25/07/2019
18 Comments
A friend in the industry recently shared this article with me from the business section of CNN’s website, in which the author reported on the recent increase of virtual staging within the real estate industry. The article quoted a couple of real estate agency executives in Florida who noted that with the increased quality and […]

Congratulations Matt Van Emmerik--July 2019 PFRE Photographer of the Month!

In: 
23/07/2019
15 Comments
Congratulations to Matt Van Emmerik from Kelowna, BC--July 2019 Photographer of the Month! The theme this month was Master Ensuite and we had 43 entries from around the world. As always, a big thank you goes out to everyone who participated and to the jury who continue to volunteer their valuable time and thoughtful insights. […]

Drone Insurance--Continued

In: 
21/07/2019
14 Comments
Stanley writes: Does the app called Verifly - Drone Insurance have a good reputation? I am a certificated drone photographer who has been approached to take aerial photo/video of a well-known tourist location in the US. The organization that controls the tourist location will approve my flight if I have appropriate insurance coverage. I only […]

Shooting Vacant Properties

18/07/2019
15 Comments
A little while back, I was shooting a vacant home for a local property manager. About 30 minutes into the shoot, the front door gets busted open and I find myself standing there, camera in hand with 5 guns pointed at my head. Turns out there was a silent alarm that the property manager hadn't […]

PFRE Conference Update

In: 
17/07/2019
7 Comments
It's been a while since my last conference update and there has been a lot going on behind the scenes, so I thought now would be a good time to let everyone know where things are at. We officially launched the conference on June 13th, 2020, and all of the early-bird seats sold out in […]

Effective Use of Music in Real Estate Videography

In: 
13/07/2019
15 Comments
I recently posted an article called, "Shooting Real Estate Video with a DSLR--The Basics" that got a lot of positive feedback, including a comment asking where to get music for real estate videos and what to know about selecting music for them. It goes without saying that music can be a tremendously powerful element in our videography.
End of Content
magnifiercrossmenucross-circle