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PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
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Author: Ashley Halsey Drone technology is revolutionizing the way that properties around the world are marketed and sold. Of course, you only need to look at the kind of imagery that these devices can produce to see why it’s such an attractive option f ...

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Congratulations Andre Mckenzie! July 2020 PFRE Videographer of the Month

Published: 29/07/2020
By: Brandon

Congratulations to Andre Mckenzie from Silverhouse HD in Toronto, ON who has won the July 2020 PFRE Videographer of the Month Contest! Here is Andre’s great video. This is Adre's fourth VOTM win! He also won the following contests:

Here are this month's top three entries based on the jurors voting:

  1. Andre Mckenzie #45
  2. Lauren Engel #109
  3. Kristine Kohl #131

You can check out all the entries here.

Here is what Andre had to say about his video:

Well this made my day! Thank you so much to the judges and community for the recognition. 🙏 This condo was renovated by a design firm here in Toronto and I actually filmed the exact same unit a couple years prior, for the same agent. There is something about shooting a space twice that feels so familiar that sometimes, for me, it is challenging to try to create something original. The agent requested to use the same song we had used before so we did, but in my mind, I couldn't help but think that the video would more or less turn out the same. My camera setup was a Sony a7sii, Canon 16-35mm, and Zhiyun Crane 1 plus. (I'm super excited about the new a7siii!). What I found challenging was that there was so much furniture in layers throughout the space that I was worried it would look smaller than it was (which was a 1200sqft condo). Another challenge was trying to get the exposure and color as accurate as possible because of the large floor-to-ceiling windows throughout the unit. My approach to creating real estate videos no matter how well decorated or large the property is, which can sometimes be intimidating, is to try to follow the natural flow of the space. I typically start with wide establishing shots to give a sense of the space, then wide individual room shots, and sometimes a few "b-roll" close up shots of finishes or decor. Thank you PFRE for hosting these contests. The ability to get feedback and recognition from your industry peers is invaluable. Cheers!

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