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PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
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Author: Brian Berkowitz When it comes to real estate photography, the first thing that always comes to mind are phrases like “how big is the home?”, “what’s the listing price?”, “will the homeowners be there?”, or even “will the agent/client be there?” ...

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The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
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OVERVIEW

For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

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PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.
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PFRE Conference 2020

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Stream the Entire 2020 PFRE Virtual Conference Now!

On November 20th and 21st 2020, 537 attendees from 21 different countr ...

Sneak Peek - PFRE Virtual Conference 2020

We are less than two weeks away from the PFRE Virtual Conference. Chec ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 2 of 2

Purchase Full Conference Replay Here Here are the remaining 13 present ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 1 of 2

We're a few short months away from the PFRE Virtual Conference 2020 an ...

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The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
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PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
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How I Averaged Over $1700 Per Shoot in 2020

21/01/2021
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Author: Brian Berkowitz When it comes to real estate photography, the first thing that always comes to mind are phrases like “how big is the home?”, “what’s the listing price?”, “will the homeowners be there?”, or even “will the agent/client be there?” The list goes on. Residential real estate photography is where a high majority of […]
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January 2021 Photographer/Videographer of the Month Contests Now Open

The January PFRE Photographer of the Month and Videographer of the Month contests are now open. The theme this month for still photos is 'Twilight/Golden hour exterior shot'. Kristine Kohl won the January 2020 contest with this great photo. This is probably the most popular twilight photo in PFRE Contest history. How to Submit an […]

Stream the Entire 2020 PFRE Virtual Conference Now!

01/01/2021
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On November 20th and 21st 2020, 537 attendees from 21 different countries came together to experience the first-ever PFRE Virtual Conference. This two-day online event featured 25 presenters and over 40 hours of content. For a limited time, PFRE is offering 30 days of unlimited access to the PFRE Virtual Conference online streaming library. New […]

Congratulations to Andre Mckenzie - PFRE Videographer of the Year for 2020!

Congratulations to Andre Mckenzie from Toronto, Ontario, Canada; PFRE Videographer of the Year for 2020! Andre won the March 2020, July 2020, June 2019, and February 2019 Videographer of the Month Contests and has gone on to share his passion and knowledge for his craft with hundreds of real estate photographers/videographers from around the world. […]

Congratulations to Matt Davis - PFRE Photographer of the Year for 2020!

Congratulations to Matt Davis from London, UK; PFRE Photographer of the Year for 2020! Matt won the February 2018 "Living Room" and February 2019 "Living Room" contests, has had more top-five finishes than probably any other photographer in PFRE history; and tied for third in the 2019 Photographer of the Year voting. Matt has been a […]

How to License Your Photos to Product Vendors - 6 Easy Steps

08/12/2020
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Article and photos by Adam Taylor from Learn to License Your Photos. In a previous article, I explained what it means to have a “Licensing Mindset” when it comes to shooting photos of residential and commercial spaces. As you adopt and develop this mindset, you can start to make money by licensing your images to […]

Congratulations Marcus Biastock! November 2020 PFRE Photographer of the Month

01/12/2020
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Congratulations to Marcus Biastock of Anchorage, Alaska--November 2020 PFRE Photographer of the Month! The theme this month was "open" meaning any real estate photo was fair game. Marcus Biastock #276 Pierre Galant #271 Andrew Bramasco #253 Dan Solomon #268 Gary Kasl #274 Please feel free to view and comment on any of this month's entries […]

Photoshop vs Luminar: Sky Replacement Tool Comparison

13/11/2020
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Author: Colin Robertson Adobe finally copied the one Luminar tool I use. How does it stack up? Here's a summary of my experience comparing the two AI-powered tools: Photoshop Pros: You get a layer mask that you can edit No need to use a separate plug-in Ability to build your own sky library using Creative […]

Sneak Peek - PFRE Virtual Conference 2020

07/11/2020
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We are less than two weeks away from the PFRE Virtual Conference. Check out this sneak peek of the virtual portal and if you haven't registered yet make sure you get your tickets right away. Prices go up on Monday, November 9th. Check out the virtual portal sneak peak:

November 2020 Photographer/Videographer of the Month Contests Now Open

The November PFRE Photographer of the Month and Videographer of the Month contests are now open. The theme this month for still photos is 'Open' meaning any real estate photo is fair game. Brian Berkowitz won the November 2019 contest with this great photo: How to Submit an Entry Go to the PFRE home page. […]
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