Today, I want to talk about everyone's favorite topic: image compression!!! (insert sarcastic clap/eye roll)
Although it may not be the most glamorous task, you are going to want/need to compress your images for a couple of reasons. Your client's MLS may not be capable of displaying full-sized files. Or, you're trying to save space when storing your images. And last but certainly not least, you'll want to compress the images on your website and blog to increase their load speeds (which will also help your SEO!).
There are several online image compressors out there, but if you're a real estate photographer (or any photographer for that matter), you probably have access to Adobe Photoshop.
Below are some quick steps for how to compress a single image or a batch of images using Photoshop.
1. Open an original or edited image in Photoshop.
2. Select File > Export then select Save for Web.
3. Adjust the image size in the Image Size fields.
4. Click the 2-Up tab, which enables you to view the original image on the left window and what the smaller file looks like on the right.
5. Tick the sRGB checkbox. This ensures that the colors displayed in the window are the actual colors that will be seen on your web page.
6. Click the 4-Up tab. The top left window shows the original image. The other three windows show the image at the Maximum Quality, High Quality, and Medium Quality versions based on the settings you set in Step 3. Click on any of those three images so you can change settings.
7. Click the Magnifier Tool in the upper left menu to see slight differences between the original and compressed photos. Clicking on an image will then magnify that image. To view a part of the magnified image that is not visible, click the Hand Tool and drag the image until you can see the sections you need to see.
8. Click a compressed image to see several compression options located at the upper right of the Save for Web window.
9. Tick the Optimize box to further reduce the size.
10. Click Save. In the Save Optimized As window, type a filename different from the original image filename. Choose whether you want to compress the image as a JPG, GIF, or PNG file. Click Save.
11. Close the original file without saving.
1. Save all the photos you need to compress in a folder in your computer.
2. Open Adobe Photoshop then click File > Scripts > Image Processor.
3. Click Select Folder under the Select the images to process entry.
4. A new folder where the compressed images will be saved will be automatically created within the original folder. If you want to change the destination folder, tick Select Folder under Select Location to Save Processed Images. Look for the destination folder of your choice.
5. In the same window under the File Type section, adjust the settings to reduce the size of your image file. Check the Resize to Fit box and set the maximum height and width of your compressed photos.
6. Choose a number between 1 and 12 in the Quality field. The higher the number, the bigger the file size.
7. Select Save as JPEG.
8. You can edit images with a single action during export. Click Run Action to view actions available. Use the first column drop down to select the action group and the second drop down to pick your desired action.
9. After inputting all your settings, click Run. The images in your folder will be automatically processed and saved to your specified destination folder.
Check out these simple tips! You can find a step-by-step walk-through of the entire process here:
Hope this helps. 🙂