My post today is based on an article that was brought to my attention by David Williamson in Perth, Australia. The article's tagline was particularly interesting to me:
"Wide-angle lenses, Photoshop, and virtual staging: Real estate photo enhancement is reaching new heights as desperate sellers look to sell imperfect homes." Rosemary Counter - Macleans Magazine
Early in my career, I made a commitment to my clients was that I would never try to oversell or undersell a property. My goal has always been to create as accurate a representation of the property as possible. There are exceptions, of course, but for the most part, I stay away from anything that could be considered misleading.
As industry professionals, we have been aware of these issues for years but the topic is becoming much more mainstream now, so I believe it is more important than ever for professional real estate photographers to be on the same page when it comes to what we are, and are not, willing to do when it comes to photo editing, virtual staging, etc.
If you take the time to check out this article, I would love to hear your thoughts.