November 9th, 2015
I photographed a listing for the seller, and the buyer’s agent took the photo off of MLS and is using it for his own purposes. This is a response I just received from a realtor in my area to an email I sent to him regarding his unauthorized use of one of my images on a marketing postcard:
“When agents upload the their photographs to the MLS they transfer the rights of those photographs to the MLS. The MLS then transfers the rights of the photo to 3rd party sites such as Zillow and Trulia for the purpose of advertising the property and for the use of the MLS members.”
I would appreciate any feedback as to how to respond to this guy. I am just getting my name out as a real estate photographer, and he happens to work for one of the top agents in the area. I don’t want to alienate any big time agents, but I also want to let him (and other agents) know he’s incorrect. Thanks for any help you all can give me!
Great question! Education of real estate agents on the subject of photo copyright is a continual battle for everyone in real estate photography! The education job is made more difficult in areas where the MLSs have incorrect statements and rules that are sound at odds with the message you are trying to get across to agents. Continue Reading »