Photography For Real Estate

I ‘ve talked about vflyer.com before but it’s been a while ago and I think it’s worth talking about again. vflyer.com gives real estate photographers a way to create simple flyers for print and online use. I think design wise, these flyers are as good or better than what 90% of Realtors are using.

Carol Lloyd has an article in the SF Chronicle on December 23 that describes a new product (vizzvox.com) that allows you to easily create a slide show with a voice-over. Here is an example. And here’s another. A great presentation of a pretty nice pad. I could live there! For $150 you can create a […]

Frank Llosa over at blog.FranklyRealty.com came up the data I’ve been looking for. Frank studied 268 sold listings in the Fairfax, VA area in the $400K to $500k price range since May 2007. He found that homes with no photos sold for 3.8% less, homes with one photo had an average market time average of […]

Hojin Chang’s neighborhood bench photo in the flickr group made me remember that I’ve never pointed out the importance of photographing the neighborhood. My wife Levi has this saying that “you have to sell the neighborhood before you can sell the home.” Which is obvious when you think about it. Buyers have to be attracted […]

Shaun McLane (AKA Ekday Realty on flickr) initiated a thread in the PFRE discussion group earlier this week on the subject of making use of the fact that you can add a business to you facebook profile.
I must admit that I’m not all that into the social networking scene although I already had a facebook […]

Ted Barrow, a Realtor and real estate photographer of Fort Worth, Texas was just telling me about his holiday lights promotion he’s planning to do this year. He’s going to do a Virtual tour of holiday lights in his market area. To me this sound like a interesting idea! People like holiday lights so […]

According to an article in yesterday’s New York Times, “THE circulation declines of American newspapers continued over the spring and summer, as sales across the industry fell almost 3 percent compared with the year before, according to figures released yesterday.”
I believe the falling importance of newspapers is another trend that is contributing to the increasing […]

Rick Miner’s just passed on an example of the big results that are possible when you use great real estate photography and great online presentation. Rick says a week ago a he sold two adjoining condos on alki point in Seattle: www.alkibeachpenthouse.com and www.AlkiBeachPenthouse2.com to the same buyer. The buyer found these properties themselves online […]

Levi and I were just enjoying the delightful job of marketing that Rick Miner (a local Seattle Realtor who specializes in waterfront properties) after getting an e-mail flyer from Rick promoting an open house he’s having this Sunday (10/14) at his house boat listing. I just had to pass this on. Rick is a Realtor […]

We had an open house at our new listing yesterday. The Realtor holding it open for us said “…pictures on the Internet really good (all four family’s through said it was the Internet pictures that got them there)…” I wasn’t there so no one can accuse me of asking visitors leading questions about the photos.
There’s […]