Congratulations Bethany Diedrich, February 2025 PFRE Photographer of the Month! The theme this month was "Living Room or Family Room".Bethany Diedrich - Entry 1022 Scott Brinkerhoff - Entry 1030 Paul-Dan Dragoman - Entry 1020Here what Bethany has to sa ...
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Photos can make or break a real estate sale, which is why it's vital to produce top-quality visuals. Whether you want free or paid presets, I'm giving you all the best Lightroom presets for real estate
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Lightroom presets provide an easy way to edit and enhance real estate images with a simple click. They have various styles suitable for interior, exterior, drone, and night shoots. Likewise, there are special presets like clean, luxury, night, and HDR that cater to the personal editing styles of photographers.
Whether you are a beginner or professional, these Lightroom presets can help improve your real estate photography workflow and save you long hours of editing.
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Best Overall
Brand:
Real Estate LR Presets – 123Presets
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Best for Twilight
Brand:
Rich Baum's LR Preset Collection
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Best for Interiors
Brand:
Luxury Interior Collection Presets
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Includes:
10 Lightroom Presets
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Includes:
8 Lightroom Presets
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Includes:
40 LR Presets, 40 PS Actions, 40 ACR Presets
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Primary Rating:
4.7
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Primary Rating:
4.5
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Primary Rating:
4.5
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Style:
Bright and white
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Style:
Bold and dramatic
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Style:
Warm and inviting
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Most buildings don't have studio-like interior lighting, and there are high chances of capturing dark, dull, or grainy interior photos. One of the most challenging jobs is to brighten and sharpen these photos in Lightroom to make the highlights and tones attractive to buyers.
With the real estate Lightroom presets from 123Presets, you can brighten and sharpen the entire collection of interior photos in a single click. If you want to try out these presets, use code PFRE and enjoy 15% off.
Most home buyers will judge the quality of the property based on the quality of the photos. Even with high-end camera gear and photo-editing applications, you might still not get aesthetically appealing photos without good photo retouching skills.
Rich Baum's Adobe Lightroom preset collection can help you add a professional touch to your images by reducing noise from photos shot in poorly-lit interiors using high ISO. The presets can also help speed up the workflow using local adjustments.
One of the trickiest elements of editing real estate photos is maintaining the exact shade of colors. Even as you apply the effects, the Luxury Interior Preset Collection maintains the vibrancy of colors while correcting lighting, saturation, and clarity.
By balancing the light and dark colors, the filters help you create an attractive atmosphere to help buyers imagine what it's like living in the property. The tones and highlights remain well-exposed even if you want to transform the property into a dark, moody space.
About 93% of home buyers use the internet to look for their next new home. The goal is to give them clean yet elegant photos that would enable them to assess a property's structure, layout, and features easily.
With the Clean Design Presets for Lightroom and Photoshop, you can balance stylish vibes and minimalism for interiors and exteriors. Even if the property has monotonous color palettes, the filters provide a lovely range of colors to expose the darker side of your real estate images.
The Premium Hubaset Lightroom Presets boast 50 filters for real estate photographers who favor a more aesthetic type of editing. The collection contains filters like cinematic, polaroid, pastel, matte, Bohemian, retro, and monochromatic art.
The presets are ideal for clients who want to have eye-catching photos to appeal to buyers looking for warmer atmospheres. Aside from producing richer colors, the presets sharpen details, enhance contrast and clarity, and improve exposure.
This Lightroom preset pack from Creative Tacos is a collection of modern and vibrant handcrafted filters for real estate photographers. The presets allow you to play with color tones, whether you prefer something subtle, moody, HDR, or whitening.
The presets can enhance the color, contrast, brightness, and saturation of your RAW photos. Another good thing is that the presets also work on Lightroom mobile, which means iPhone real estate photographers can swiftly shoot and edit images on one device.
These Presetsh Real Estate Lightroom Presets can make your editing workflow simpler by applying sharp and vibrant effects to otherwise blurry or dark images. The collection's specialty is helping reduce image noise, especially in darkened parts of a photo.
Designed for interior
If you have a VSCO-like editing style, this Architecture Lightroom Preset by Filtercrave can make your real estate photos upload-ready for social media and print marketing. The collection includes high contrast, HDR, cinematic, and urban filters.
Aside from an economical price, you can enjoy all product updates for free. Among those is the brush that lets you apply a luminous effect to modify exposure in certain areas of an image, perfect if you're dealing with multiple lighting.
HDR editing aims to reveal or capture lost details due to the varying exposures of bracketed images. With this HDR Real Estate Lightroom Preset, you can make the highlights of a property stand out and make every detail visible.
With a one-click application, the preset can improve brightness, intensity, saturation, and color tones. Additionally, the presets work on perfecting shadows and highlights to ensure evenly-exposed shots.
Containing 8 layers presets and 33 local adjustment brushes, the Brixton Film Bold & Vibrant Lightroom Presets can give your images spirited and energetic vibes. This collection is perfect for real estate photographers who love chroma shifts and contrasts.
Giving a modern spin on classic film reels, the presets provide charming vintage pops of color for those who prefer rich, moody, desaturated, or metallic tones.
Properties with aerial photos sell 68% faster than houses with standard pictures. However, the work doesn't end at taking drone footage because you need to ensure that your filters enhance the vibrancy of the images without removing the authenticity of the property.
The Drone Zone Free Lightroom Preset adds detail, color, and contrast to properties while making your subjects pop even if the drone shot captures the whole neighborhood.
Dealing with low light levels is the challenge of retouching night and twilight real estate photographs. With these Night Urban Lightroom Presets, you can make both the subject and sky background look homey yet modern.
Even after applying the filter effect, you can still tweak the settings to emphasize the light inside properties, manipulate shadows, and enhance the stunning sunset or dusk.
Lightroom presets are general instructions that tell Lightroom how to edit your photos. That means the presets will be running on the same device as Lightroom.
The following tips can help you choose a Lightroom preset that is compatible with your device and meets your editing requirements. If you have no time to review the features, you can use the table below for a quick breakdown of the features you should consider.
| Preset | Price Range | Best For | Compatibility |
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| 123Presets | $19-25 | Fixing exposure | LR Classic 3 or higher + Mobile |
| Rich Baum's | $34.95 | Fixing exposure | Up to the latest version |
| Luxury Interior | $19 | Color Correction | LR 4-7 + Classic + CC |
| Clean Design | $6.96 | Clean finish | LR 7.3 and up + Mobile |
| Premium Hubaset | $24 | Cinematic effects | LR 4 or higher |
| Creative Tacos Pack | $1-16 | Color vibrancy | Up to the latest version |
| Presetsh | $15-30 | Minimalistic effects | LR 4 or higher |
| Filtercrave Architecture | $25-89 | Bracketed exposure | LR 5 or higher + Mobile |
| HDR Real Estate | Free | Bracketed exposure | Up to the latest version |
| Brixton Film Bold and Vibrant | $11-79 | Color vibrancy | Up to the latest version |
| Drone Zone | Free | Clean finish | Up to the latest version |
| Night Urban | $19.99 | Fixing exposure | LR 4 or higher |
How you choose a preset should depend on its style and effect. For example, the presets from 123Presets, Rich Baum, and Night Urban focus on brightening poorly-lit interiors.
Meanwhile, the Luxury presets are perfect for correcting color vibrancy, saturation, and clarity. Clean Design, Presetsh, and Drone Zone are suitable for clean, minimalistic effects.
Choose the filters from Creative Tacos, Brixton, and Premium Hubaset for adding pops of color, vibrant colors, or cinematic effects. The ones from HDR Real Estate and Filtercrave best suit varying exposures of composite photos or bracketed images.
Lightroom is generally versatile and is supported by major operating systems such as Windows, MacOS, iOS, and Android. However, this doesn't mean that the coding of the version of Lightroom that runs on Android is the same as that of the version that runs on a Windows PC.
In the same way, the set of codes that instructs Lightroom on Android is different from the set of codes that instructs Lightroom on Mac. As a result, preset developers develop different versions of presets for different operating systems.
For the best versatility, consider getting a preset supported by a wider range of operating systems. This gives you the flexibility to install and use the preset on almost any device you have the Lightroom software installed on. While every preset mentioned here works for the latest Lightroom version, most of them require at least LR 3.
The main goal of getting a Lightroom preset is to simplify the editing process by applying the preset to a large collection of photos. This helps save time and prevent the exhaustion that comes when you do the same thing repeatedly.
Lightroom is a complex software that allows you to manipulate photos extensively. The level of edits simply refers to how much the preset can adjust your photos. Unlike how most beginner photographers think, a Lightroom preset is more for bulk editing rather than fine-tuning.
That means you should go for a preset that makes most of the basics rather than complex adjustments. Keeping in mind that most photos require basic edits of exposure and color corrections, this allows you to apply the preset on the entire collection of photos and then retouch only the photos that require fine-tuning.
Lightroom presets are not stand-alone applications that can run on their own. Instead, they run as underlying programs for Lightroom. As a result, most developers sell them as a bundle of presets that you can install in Lightroom to perform different tasks.
If you're a beginner, it can be challenging to install or add the presets, depending on your operating system. It can also be challenging to know which preset does what. It's therefore advisable to get presets from a site with active customer support where you can get guidance on installation and usage.
Yes, many sites offer free Lightroom presets. However, you might not enjoy the customization and customer support like that of the premium versions. In most cases, the free presets adjust the basics, and you can't use them for advanced editing.
It's legal to sell Lightroom presets. Generally, it is like you are selling a set of settings you use on your Lightroom tools to edit your photos. You can use third-party online stores such as Etsy or set up your own website if you don't want to share the revenue.
Yes, even professional real estate photographers use Lightroom presets. In most cases, they use customized presets that make their entire photo collection unique with a click of a button. The presets also help to make the edits uniform across the photos.
It's important that all of your shots have a consistent look to preserve a property's authenticity. With these Lightroom presets, you can quickly improve the exposure and colors of your real estate images to make them more appealing.
