Reading
blue-triangle-element

Articles

PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
All Articles
blue-triangle-element

Latest

Last call to register for PFRE Virtual Conference 2020. Use discount code: PFRE50 to save $50 at checkout. Event Stats: 25 + SpeakersOver 40 hours of contentRecorded and available for streaming until December 31st, 2020500 + Attendees from 19 different ...

COMMUNITY
blue-triangle-element

Forum

The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
Join The Discussion
blue-triangle-element

Latest

View Now
Contest
blue-triangle-element

OVERVIEW

For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

Contest Rules
blue-triangle-element

CURRENT CONTESTS

View / Submit
blue-triangle-element

PAST CONTESTS

View Archive
Conference
blue-triangle-element

Conference

PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.
blue-triangle-element

Upcoming

PFRE Conference 2020

Register Now
blue-triangle-element

Latest News

Last Call to Register for the PFRE Virtual Conference 2020 - Use Discount Code: PFRE50 to Save $50!

Last call to register for PFRE Virtual Conference 2020. Use discount c ...

Sneak Peek - PFRE Virtual Conference 2020

We are less than two weeks away from the PFRE Virtual Conference. Chec ...

Limited Early Bird Spots on Sale Now! PFRE Virtual Conference 2020

The roster of presenters is full, and the PFRE Virtual Conference is o ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 2 of 2

*Early bird tickets go on sale September 28th* Here are the remaining ...

Podcast
blue-triangle-element

Podcasts

The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
All Podcasts

Coming Soon...

Resources
blue-triangle-element

Resources

PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
blue-triangle-element

Directory

Coming Soon...

Shoot and Edit a Room in Under 90 Seconds

This process is a slight oversimplification of my typical real estate photography workflow but for the most part, it's the approach I take 90% of the time. I've used this method to shoot thousands of homes in my own market and have been fortunate to test it on much larger homes around North America. In […]
Read More

A Way for Real Estate Photographers to Speed Up Their Lightroom Work

08/02/2019
14 Comments
By: larry
Roy, the PFRE editor, pointed out an interesting article by Lee Morris over at Fstoppers.com reviewing a new hardware interface for Lightroom Classic CC called Lupedeck+. At first, I was a bit skeptical about replacing the Lightroom sliders with a physical keyboard interface but Lee's video review makes a good case that this will speed […]

What Is a Good Laptop for Real Estate Photographers?

30/01/2019
By: larry
Larry in Florida says: I would love to see a discussion of the latest and greatest laptops real estate photographers are working with. The good, the bad, and the ugly. I think what a good laptop for a real estate photographer boils down to is a laptop that will run Lightroom well. If you outsource […]

How to Mask Windows Using the Range Mask Tool in Lightroom CC

04/01/2019
16 Comments
By: larry
This is a guest post by John DiStefano of Bayville, NJ on masking windows in Lightroom CC. Click the GIF to the right to see John's example images. Recently, I was playing around with Lightroom CC and learned how to fine-tune a masked area and have greater control with the new Range Mask tool using […]

What Is the Best Photo Editing Software for a Beginning Real Estate Photographer?

03/07/2018
12 Comments
By: larry
Paul asks: I'm an amateur photographer and retired real estate agent. I am thinking of starting a real estate photography business. Can you tell me what is a good starter editing software, but not a monthly subscription? Cyberlink, Photodirector, and Lightroom were recommended. I think Lightroom is the best way to edit for any beginning […]

What Is a Quick Way to Get Rid of Unused Images in Lightroom?

28/06/2018
By: larry
Andrew in Massachusetts asks: A raw files storage question: I shoot many bracketed photos at each property. This gives me the option to use HDR on certain photos and to optimize exposure in general. The problem is the proliferation of raw files--a real storage problem. On a larger property, I may narrow down 160 shots […]

Lightroom Updates 6/19/2018 - What You Need to Know

21/06/2018
4 Comments
By: larry
 Here is a summary of the updates in the Lightroom Classic 7.4 - June 2018 release: Color labels for folders Preset Manager: Hide preset groups Preset Preview Preference

What Quality Should You Export Your JPEGs in Lightroom?

30/05/2018
By: larry
?Steven in NJ says: Recently, I've changed my camera setting back to "fine" for better photos but now I am delivering photos that are over 10Mb and the MLS does not allow uploads over 10Mb. Any suggestions on how to deliver the best quality photos and still stay under the 10Mb limit? Most people control […]
1 2 3 15
End of Content
magnifiercrossmenucross-circle