Congratulations to Peggy Taylor and her team in Tampa Bay. Peggy announced another milestone in her real estate photography business - she is retiring an passing on her business to her sister. Long time PFRE readers already know Peggy because I've been doing posts about her business success for many years. I also have her story in my business e-book. She has become my poster-girl for real estate photography success.
My only part in Peggy's story is that back in 2009 or so I started nagging her about her low prices. She eventually listened to me and this is the post I did on what happened then.
This last week Peggy sent me the following:
Larry, I thought you would enjoy hearing about the evolution of my company...thanks for your guidance in getting started from a rank amateur in 2009.
We have photographed some of the most expensive homes in Tampa Bay---the latest was nearly $14 million (Susan shot that one). I put links to several on my website. I have trained Susan and Andrea in my methods and style and Susan is now guiding Lesley. The local market is strong and we are doing some very large properties where it makes sense to shoot as a team; plus, there is enough work to keep everyone busy with individual work as well. It is very gratifying to see my company growing but I also want to enjoy my new grandchildren and relax. I am ready to let Susan take the reins and she is very eager to do so. I will still remain active in the business but at a much, much slower pace.
What a great success story! Peggy and her team's success demonstrates what's possible in the real estate photography business. It's worth noting that Peggy built her business in a real estate market down turn. Peggy's success also shows what's possible in building a real estate photography team so you have depth and backup. Great job ladies! You are an inspiration to all of us!