Based on some recent discussions about the real estate photographer marketing technique of attending real estate office meetings I'm becoming more convinced that the most effective marketing technique for real estate photographers is to do more targeted marketing.The thing that got me thinking about this is the fact that in the real estate offices that I've seen and worked in, the top listing agents usually don't even attend office meetings. They are out doing deals! Of coarse the managing brokers don't appreciate this but it's a fact; when you present to an real estate office meeting you likely presenting to the newbies and buyers agents of the office. Managing brokers pretty much let their top producers do anything they want.I'm not saying that presenting to offices doesn't work at all, I'm just suggesting that if you focused only on he top listing agents it would be more effective for the time spent.Getting a spreadsheet list of all the top listing agents in a given office is easy. All you do is go to the brokers site and count how many listing each agent has and order them by number of listings and price. While you're doing this you can even flag the ones you think you could help them improve their photography. Do this for all the offices you want to target and then sort the whole thing by price, number of listings and need help flag and bata-boom, you have a list of your very best prospects sorted by order of importance.How do you market to them? Personal contact is all ways best. As M. James says in the discussion thread on this subject don't forget that most of the top producers have a team of support people. If you call a top agent you'll probably get a team member. Teams may have the authority to make decisions about photography. In either case try to get a few minutes for a personal presentation and portfolio review. Don't forget to ask for the business. The top listing agents I know could keep a real estate photographer busy full time.Once you start doing a good job for some top listing agent referrals will take over and at some point you won't have to market unless you want to increase your amount of business. Top real estate agents understand referrals because most get a large part of their business from referrals.