Charlie Dresen, a Realtor and PFRE reader in Steamboat Springs, CO was telling me recently that he is now doing a weekly video blog on his site. I think this is a fantastic way for Realtors to connect with their potential clients in their local market. Charlie is a model of how to do this sort of thing.
In looking at Charlie's blog I noticed that his last blog post was about the fact that home prices continue to drop in most major US cities. Real estate photographers need to be aware of this general trend because it's a big factor of stress in their clients business. There are a couple of important points to understand:
Be aware of the edge that real estate photography gives to home sellers and use it in your marketing. I've gotten confirmation of the robustness of the real estate photography business from real estate photographers all over during 2008 through 2011. Down real estate markets actually increase the need for more real estate photography and better marketing.