A real estate photographer on the East Coast recently told me they were having a hard time making a go of it. My initial feeling was that lack of success in real estate photography these days is likely related to one's marketing approach since I hardly ever hear of anyone not getting enough business once they get up and running. But I also have a sense that the real estate photography business is easier in some locations than others. It's probably easier in large metropolitan areas than it is in less populated areas. This probably is due to the marketing sophistication and attitude of real estate agents in large cities.
I'd love to figure out a way to measure and characterize how the real estate photography demand varies by location. I was pleased several years ago when I discovered Google Trends. Trends is a way to get an insight into the number of Google searches for any given search term and how that number of searches varies over time. The number of people doing searches for the term "real estate photography" in any given location is in fact, a measure of demand for real estate photography. Google Trends results confirm the general impression about the real estate photography business climate that I get by talking to people about the real estate photography business around the world:
The problem is with this measure, there isn't enough detail about all cities. I'm looking for a way to get some insight on how business is doing in various cities. For now there doesn't seem to be any automatic way to measure demand for real estate photography services, so I'd like to have readers comment on how business is in your local area if you've been in business for a year or more and participate in the poll below. This way we can all get a better feel how the business climate for real estate photography is in various areas. Please mention the city or general area you are serving and your perception of the local demand for real estate services.