In the last few months I've talked to a number of real estate photographers who have reached a point in their business that they have become limited in the number homes they can shoot by post processing. This occurs primarily for photographers that shoot HDR and Exposure Fusion.
The reality is that once you get the marketing and customer service figured out a good real estate photographer in a large metro area can land more shoots than they can they can process. Very frequently I encounter real estate photography spouse teams where one spouse does the shooting and one does the processing. This is a natural solution to the problem of being post processing limited. But what do you do if you don't have a spouse you can team with?
In the last six months I've been contacted by at least five different companies in India that are soliciting real estate photography work that they will turn around in 12 to 18 hours for $1 to $3 USD per image ( $3 for HDR and EF). I was ready to write a post today about how how real estate photographers could take advantage of these off-shore services to go beyond their post processing limit. But after thinking about it, I realized that these days with high unemployment all over why not just make use of those folks in your local area that are quite capable of being taught to do your processing exactly the way you want it. Or, looking at it another way if you are someone that likes working with Photoshop and Photomatix set yourself up a business as a real estate photography post processing business. You might be one of those folks I run into a lot that like the photo-editing part of real estate photography but can't really get into the marketing that it takes to build up a good following of real estate agents to shoot for.
Here is what I think a real estate post processing service would look like:
What does everyone think? Are there photographers out there that would use a service like this? Are there people out there that would want to provide a service like this?
UPDATE: July 14. OK, this is obviously a popular idea! There are many folks that are interested in providing real estate photography post processing. What I'm going to do to help real estate post processors get started is that I'm going to create a list of links on the PFRE blog right hand side-bar (just above the PFRE Idol list of links) to the first 25 real estate post processors that send me their name or company name and a URL that describes their real estate photography post processing business. I'd like to see contact information, example of your work and statement of what services you provide. There are several people working on such real estate photography business pages. I'll list the links in first come first serve order. To take advantage of this offer leave a comment with your info on this post or contact me at: larry @ lohrman dot com
Thanks for everyone's discussion and ideas on this subject!