A friend of mine gave me a heads-up a couple of days ago about a thread he came across in one of the interiors/architectural photography groups on Facebook. The person who originated the post simply asked the group for opinions on prospecting during the pandemic. Specifically, the question was, “Is it distasteful?”
So, I went onto the group site and found the thread; and if I’m being honest, I was very surprised to see such a variety in the responses to the question. These included those who noted that there are a number of businesses that are deemed "essential" and still doing business. As such, they might still be needing some type of photography work and in that situation, it would be appropriate. Others took the opposite viewpoint; i.e., it was very inappropriate to do cold-calling while people were struggling/dying in these times (some folks used words like “ghoulish” and “poor taste” to describe their sentiments.) Others took a more neutral tone saying that one could approach clients but try not to make it sound like one was prospecting (e.g., just offering help).
I thought that it would be helpful to ask the same question of our own community. I know that so many of us are stuck in some down-time right now. Are you prospecting? Are you thinking about it but not quite sure? Or are you dead-set against the idea?
Anyway, I hope you’ll share your thoughts in the comments section below.