Reading
blue-triangle-element

Articles

PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
All Articles
blue-triangle-element

Latest

While we can discuss how to capture it, the fact remains that the front exterior photo is THE most important photo in real estate marketing. It's my understanding that, before the advent of online listings, agents were only required to choose one photo ...

COMMUNITY
blue-triangle-element

Forum

The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
Join The Discussion
blue-triangle-element

Latest

View Now
Contest
blue-triangle-element

OVERVIEW

For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

Contest Rules
blue-triangle-element

CURRENT CONTESTS

View / Submit
blue-triangle-element

PAST CONTESTS

View Archive
Conference
blue-triangle-element

Conference

PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.
blue-triangle-element

Upcoming

PFRE Conference 2020

Register Now
blue-triangle-element

Latest News

Limited Early Bird Spots on Sale Now! PFRE Virtual Conference 2020

The roster of presenters is full, and the PFRE Virtual Conference is o ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 2 of 2

*Early bird tickets go on sale September 28th* Here are the remaining ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 1 of 2

We're a few short months away from the PFRE Virtual Conference 2020 an ...

Reader Poll: Which Topics Should Be Covered at the 2020 PFRE Virtual Conference?

Planning is well underway for the 2020 PFRE Virtual Conference and we' ...

Podcast
blue-triangle-element

Podcasts

The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
All Podcasts

Coming Soon...

Resources
blue-triangle-element

Resources

PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
blue-triangle-element

Directory

Coming Soon...

How Can You Tell How Many Days a Property Has Been on the Market?

In: 
Published: 12/02/2018
By: larry

Jack in Florida asks:

Is there a way to determine how many days a property has been on the market and sold after images of the property are marketed on the internet?

Most agents will upload photos at the same time they create a listing. In fact, most MLSs require photos these days. So time on the market is the same as days with images.

The best way to tell how long a property has been on the market is to look at the listing on the MLS. Zillow also shows how long a property has been on the market under the heading "Facts and Features."

Be careful how you interpret the days on the market though. On MLSs there are two steps to a sale:

  1. A sale is PENDING when the seller agrees to a buyer's offer. But at this point, the buyer's financing may not be approved and the sale may still be contingent upon approval of an inspection.
  2. A sale is CLOSED when all the contingencies have been satisfied.

So even though a sale could be PENDING in a few days, it could take a month or more for the sale to be CLOSED. And if the contingencies don't work out, the property could become on the market again after being PENDING for a while.

4 comments on “How Can You Tell How Many Days a Property Has Been on the Market?”

  1. Who care? unless you want to build a statistic that says if you photographed the home it was on the market so many days. If so, don't. If you want to have a statistic to show Realtors, then track if it sold or not. You haven't any control over pricing, but even most overpriced homes will eventually sell. So I would prefer to tell clients my homes, that I have photographed have a 93% sell ratio, instead of the Market norm of 81% (these figures are beer induced as I type this).

  2. On most MLS' (including NWMLS) the days on market stop when it goes into pending (not contingent). A property could languish in pending for 6 months - but if it went into pending 2 days after it was listed; 2 days on the market is all it will ever show.

  3. Zillow, Trulia and Realtor.com aren't always consistent with displaying the number of days a home has been on the market. Price history can be a good thing to look at to see if a listing has been put up and taken down a few times to renew it's position on listing sites. I see "off-market" properties that have history information when they were last on the market and the date they were reported as sold. Generally, non-members don't have access to the local multiple listing service so for photographers, the consumer facing websites are what you have to go on.

    Larry is correct that it's a good bet to correlate the listing date with when the photos were posted since they are usually the same date or within a couple of days. Some agents put listings up before they have all of their marketing ready to go. MLS's require posting at least one photo within a short period of the agent getting a signed listing contract with a seller unless the seller has directed them to wait before putting the home on the market or doesn't want photos posted online.

    If you need more accurate dates for a study, you may need to partner with a local agent that will work with you to track properties on the MLS.

  4. Anyone looking for information regarding homes in their community can obtain it from a Realtor, especially if they have established a working relationship. I'm a Realtor and would be happy to help photographers in my own community with the tools I have at my disposal. Service minded agents enjoy the prospect of being available for helping anyone. Photographers, their family, friends. It's what we do. Obligation is implied, but not required. But it would be nice, once the need arises.

Leave a Reply

Your email address will not be published. Required fields are marked *

magnifiercrossmenucross-circle