Archive for the 'Websites' Category

Real Estate Photographers Need To Look at Adobe Spark!

December 26th, 2016

I have to admit that I have been aware of Adobe Spark for a while (I think it has been available since May of 2016) but until Wayne Capili sent me this example of how he used Spark Page to build a tour of a property that he shot in the Oakland Hills, I completely […]

Do Our Portfolio Websites Set Unrealistic Expectations?

December 15th, 2016

Rich in SC asks: Do our websites set unrealistic expectations? I’ve shot quite a few homes now and made the transition from HDR shooting to Flash. I’ve taken some of my best images and incorporated them into my marketing and it’s worked well. For the vast majority of shoots, my clients have loved what I […]

The Rise Of The SmartPhones From 2011 to 2016

October 30th, 2016

There is a trend going on that many professionals with a web presence don’t understand. I’ve just started to get my head around it in the last few weeks. Here’s what it going on: Mobile device (SmartPhones and Tablets) usage on the Internet is rapidly increasing. Desktop/laptop usage is decreasing. In real estate related professions SmartPhone […]

Where Is The Best Place To Build A Photographer Website?

April 12th, 2016

Glen in North Georgia says: You guys at PFRE are just great…superfab! I’m interested in starting a small business shooting for Realtors in North Georgia and it’s very embryonic but I found a goldmine when I found your site. Thank you and everyone that has contributed. Where’s a good place to start a website for […]

Why Does Making Comments On The PFRE Blog Require A Website Address?

March 27th, 2016

James recently asked: Why do your forums require a website? Do you not realize some of us are novices just starting out and have not made enough money yet to incur the expense of a website? First of all, what James is talking about is that starting back on April 5, 2015, everyone leaving a […]

Eight Principles For Real Estate Photography Portfolio Sites

October 28th, 2015

Richard recently asked “Any suggestions on which Hosting service would be best suited for real estate photographers”? Back in July of this year we had a good discussion on where to host your site. There are 10o’s of good template photographer hosting sites. More important than where you host your site is how you configure your site. […]

Ten Rules For a Real Estate Photographers Portfolio Site ?

August 30th, 2015

Patrick recently asked the following question about his website: How many images would you showcase for a particular gallery (i.e. Real Estate, Commercial, etc) ? I’m thinking 40.  (20 exteriors and 20 interiors). Sure twenty images per gallery may work fine if you have that may top quality images. After looking at Patrick’s site, I realized […]

What Is A Good Hosting Service For A Real Estate Photography Website?

July 27th, 2015

Bill asks: I’m about to set up a website for my photography projects. I’ll be building the site with the URL “”, which I just bought through Google Domains. I use WordPress for my (still-under-construction) real estate web site but noted Google partners with several web hosting services: Blogger, Squarespace, Shopify, Weebly, & Wix. Do […]

Quick And Easy Way To Get Higher Google Ranking For Your Website

July 2nd, 2015

I revisit this subject periodically because it’s something everyone with a website needs to do. Last week someone ask about how to improve the Google ranking of their site. Google ranking is always related to a specific search term. The search term you are interested in as a real estate photographer is “real estate photographer your-town“. […]

Should You List Your Prices On Your Real Estate Photography Website?

December 4th, 2014

Braulio asked the following question yesterday: I am wondering about showing my prices online. Many people don’t show their prices on their website. You used to show your prices on your website but not anymore. I am thinking about removing my prices from my site. Could you tell me what the benefits are to hididing […]

How Important Is It That Your Real Estate Photography site Has High Google Ranking?

October 22nd, 2014

Last week PFRE reader Aubrey asked the following question: I wanted to ask you how can I get up in the rankings on the list for preferred photographers in southern California? I’m on the middle of the 2nd page, but would like to be on the 1st page. How can I do that? There’s a […]

Great Web Companies That Helped Me Recover From My Web Hosting Disaster

June 5th, 2014

Because of growing performance problems on my site and larry at lohrman dot com email (which I talk to everyone on) I was forced to move the site and email server after 10 years of hosting the site in the same place ( This move turned out to be extremely painful with a lot of […]

The Evolution Of Tours/Marketing Systems For Home Marketing

August 12th, 2013

Presenting a property online is at the very center of real estate marketing. The options for doing that online presentation have increased enormously since they first became available in about 2000. Should real estate photographers provide tours? Here are some basics: What’s a tour? Historically the term virtual tour meant a series of 360 views. […]

And The SEO Coaching/Mentoring Winners Are…

May 13th, 2013

Suzanne Feinberg in Scottsdale, AZ announced last week that she was going to do some free SEO coaching/mentoring for three PFRE readers. Suzanne got a bunch of interested readers for her offer. She says: There were so many compelling stories from PFRE blog readers that it was a very hard choice. As a result, I changed […]

ThingLink – A Way To Create Interactive Images

November 11th, 2012

Thanks to Dylan Darling in Bend, OR for pointing out a relatively new technology called interactive images that I’m sure will be very useful to real estate agents and real estate photographers. The idea of ThingLink is that you can add links to images that display information related to the image without leaving the image. The example […]