Archive for the 'Websites' Category

How Do You Build a Credible Portfolio of Real Estate Work When Getting Started?

August 23rd, 2018

Nina in Florida asked the following: How do you find high-end properties to show on your website? I know you need to show your best work to get started. Is going to interior designers a good idea to shoot their projects? This is a classic problem for real estate photographers getting started. How to build a […]

Here’s Another Reason to Put Your Portfolio Website on PFRE Comments

August 15th, 2018

Nearra, the senior editor of asked: Hi, I’m Nearra, a senior editor at I want to know how to buy unique pics about kitchen decoration and design. I need the pics for my website. A great way to find interior photos that you’d like to license for use on your website is to look […]

Principles for Real Estate Photography Portfolio Sites

July 30th, 2018

I’m continually amazed by the number of beginning real estate photographers who don’t have a website. Social media does NOT replace a website! You MUST have a website. The sooner you create a website, the better. Your portfolio of images is at the center of promoting yourself. Your website is a way to present your business […]

How to Put Backend Features in a Real Estate Photography Website

July 22nd, 2018

Rom in New Jersey says: I have been struggling for a while with the goal of creating a website for real estate photography services. I am looking for a provider that not only offers slick templates but also the entire suite of back-end functionalities (CRM, online booking, automated payments, etc.) So many providers out there. […]

Getting School Information for Any Given Address

June 26th, 2018

Ashley in South Carolina asked: Is there a website that will show a home’s location in relation to schools, restaurants and such without having to manually input them? I was looking at Google Maps but didn’t see one. Of course, I am old and probably simply overlooking it! This is a feature that is built […]

When Is It Worthwhile to Use Google Advertising?

December 26th, 2017

?Bill in Portland asks: I would like to see a discussion on Google advertising. When I do a Google search, there are always a few new ads at the top of the list; some last quite a while and others go away soon. Maybe I’m just cheap, although the wife would argue. But is there […]

Eight Principles for Real Estate Photography Portfolio Sites

October 25th, 2017

I’ve talked to several people recently about their website. Some were struggling with what their domain name should be yet needed work on the basic principles. How your site presents you and your brand is more important than what it’s called. Your portfolio of real estate images is at the center of your marketing. Your […]

Adobe Flash Player Is Officially Dead – Make Sure Your Website Is Not Using It

September 5th, 2017

This weekend I noticed a PFRE blog reader who’s website wouldn’t work with my Chrome browser (Version 60). When I contacted him he said, “It works on our end… maybe you need to update your Flash player.” My response was:

What Can Real Estate Photographers do to Give Their Website Higher Google Ranking?

February 21st, 2017

Ian in Florida asked: How do I get my website to show up on the first page of google results? Does anyone enter keywords into the metadata of their photos in Lightroom in order to increase their visability to search engines?

How Can I Implement a before and after Slider on My Website?

February 9th, 2017

Peter in Calgary asked: I use Smugmug for my website and I’d like to have some before and after sliders on my site. Can that be done on Smugmug? Has anyone done it? How does it work? Yes, before and after sliders are a great way to compare images, but I don’t believe that feature […]

About The Requirement That You Have a Website to Comment On The PFRE Blog

January 9th, 2017

Stuart made the following comment about the requirement for PFRE blog commenters to identify themselves with a website URL: In response to you saying that you are looking for suggestions. your introduction says, in part ” My primary goal for the blog is to help people get started ….” In order for novices to participate in […]

Real Estate Photographers Need To Look at Adobe Spark!

December 26th, 2016

I have to admit that I have been aware of Adobe Spark for a while (I think it has been available since May of 2016) but until Wayne Capili sent me this example of how he used Spark Page to build a tour of a property that he shot in the Oakland Hills, I completely […]

Do Our Portfolio Websites Set Unrealistic Expectations?

December 15th, 2016

Rich in SC asks: Do our websites set unrealistic expectations? I’ve shot quite a few homes now and made the transition from HDR shooting to Flash. I’ve taken some of my best images and incorporated them into my marketing and it’s worked well. For the vast majority of shoots, my clients have loved what I […]

The Rise Of The SmartPhones From 2011 to 2016

October 30th, 2016

There is a trend going on that many professionals with a web presence don’t understand. I’ve just started to get my head around it in the last few weeks. Here’s what it going on: Mobile device (SmartPhones and Tablets) usage on the Internet is rapidly increasing. Desktop/laptop usage is decreasing. In real estate related professions SmartPhone […]

Where Is The Best Place To Build A Photographer Website?

April 12th, 2016

Glen in North Georgia says: You guys at PFRE are just great…superfab! I’m interested in starting a small business shooting for Realtors in North Georgia and it’s very embryonic but I found a goldmine when I found your site. Thank you and everyone that has contributed. Where’s a good place to start a website for […]