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Archive for the 'Photo Technique' Category

Lens Hoods – Why Use One? by Phil Steel

May 16th, 2018

??Diane in NJ asked a simple question: Should I always be using a lens hood? I have to admit that I rarely use my lens hoods but that’s a result of being lazy about keeping track of them and keeping them in my camera bag. After watching Phil Steel’s video, I realize I should be […]

What Is the Best Way to Increase the Quality of Your Work?

April 30th, 2018

Diane in New Jersey asks: How up to date is your recommended real estate photography gear page? I currently have a Nikon D3300 and am looking to move up and stay in the Nikon family would you recommend the Nikon D3400, Nikon D5600, or perhaps the newest Nikon D7500? I think you should consider what […]

Anthony Turnham Describes His Proofing before Delivery Technique

March 30th, 2018

Are Verticals Important When Shooting Real Estate Drone Shots?

February 21st, 2018

Dave in California asked: Are the verticals on drone images suppose to be the same as the verticals taken at ground level. That is, how important is it to keep verticals vertical as in other areas of real estate photography? My take on this question is that if the drone image (still) is being used […]

How to Shoot and Edit a Twilight Exterior Shot – by Oliver Pohlmann

February 16th, 2018

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How Do Real Estate Photographers Eliminate Shadows from Ceiling Fans?

February 12th, 2018

?Steven in New Jersey asks: How do I eliminate the upward light shadow caused by ceiling fan blades onto the ceiling? Rich Baum explains in the video tutorial to the right how to remove the shadow in Photoshop. But you can also quickly and easily eliminate ceiling fan shadows by the way you position multiple […]

Can a Crop Ratio Replace a Tilt-Shift Lens?

January 19th, 2018

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Window Pull in Darken Mode – In-depth Expanded Tutorial by Rich Baum

January 5th, 2018

How Do Interior Photographers Get Rid of Unwanted Lens Flare?

January 4th, 2018

?Ron in Texas says: I use a Canon 17-40 mm on a 5D MkIII and for the most part, it performs well. However, even when shooting north facing windows or otherwise shade-side windows in certain circumstances, l experience lens flare. The inconsistency of it is what drives me crazy. Is there a magic camera-to-window angle […]

What Are These Mysterious Lights in the Sky over Seattle?

December 22nd, 2017

Note: This post has become a PFRE Christmas tradition. It has some good basic photography advice. Aaron Leitz and I both learned from this exercise! I put my Christmas header photo up on the blog recently. This header image has an interesting historical story that goes with it. PFRE blog readers have been trying to […]

I Don’t Need No Stinken Gray Card!

December 13th, 2017

Recently, Brad in WI asked the following: Does anyone use several grey cards in a room to get accurate color balance? There are plenty of tutorials on how to use a single grey card but they frequently have it placed near a window or tungsten light. Frequently, it’s near the edge of the frame which […]

Don’t Charge for Real Estate Photography until Your Verticals Are Vertical

December 5th, 2017

Recently, my wife Levi (a Realtor for 26 years) erupted in laughter at her computer and showed me these photos on an email flyer she had for a listing in Tacoma, WA. What my wife was laughing about was the row of little photos along the bottom that all have wacky verticals. When you line […]

Twilight Exterior Shots – The Most Important Real Estate Marketing Images

October 16th, 2017

Twilight exterior shots can be super powerful in marketing a property. Here’s why: They make the ordinary look dramatic. They attract the viewer’s attention. In the online real estate search, context viewers are presented with a list of search results with a thumbnail (front exterior shot) and a bit of text. A dramatic thumbnail can […]

Are Virtual Dusk Photos Worth Considering as a Real Estate Photography Product?

September 12th, 2017

Today Joanna in PA asked: I’ve been redefining our offerings by creating packages that include pole aerials, drone aerials, and twilights. I noticed that HomeJab is offering virtual dusk photos which are daylight photos processed to look like twilights. It would be an advantage to be able to process photos to look like twilights and […]

Tips for Shooting a Log House Great Room

July 25th, 2017

Brad in Idaho says: I would love some specific advice on one room of a house. It’s a gigantic “great room” and very very dark. There is also a large emphasis on the view. I shot it last year before I knew how to use multiple flashes and was still doing HDR. I was very […]