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PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
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Sky replacements have been a big part of real estate photography for years. Luminar 4 has had a good sky replacement feature for a while now and Adobe Photoshop just joined the party. Photoshop: Credit to Stallone Media https://www.youtube.com/watch?v= ...

COMMUNITY
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Forum

The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
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OVERVIEW

For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

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Conference
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Conference

PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.
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Upcoming

PFRE Conference 2020

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Latest News

Limited Early Bird Spots on Sale Now! PFRE Virtual Conference 2020

The roster of presenters is full, and the PFRE Virtual Conference is o ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 2 of 2

*Early bird tickets go on sale September 28th* Here are the remaining ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 1 of 2

We're a few short months away from the PFRE Virtual Conference 2020 an ...

Reader Poll: Which Topics Should Be Covered at the 2020 PFRE Virtual Conference?

Planning is well underway for the 2020 PFRE Virtual Conference and we' ...

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Podcasts

The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
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Resources
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Resources

PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
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Directory

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Real-World Copyright Litigation: A Photographer’s Viewpoint

17/02/2020
64 Comments
Author: Mike Boatman This is my personal viewpoint. This is my opinion based on my personal experiences. Other people have different experiences and therefore, their viewpoint may be different than mine. I repeat… everything in this article is my opinion. I’m not depicting any specific communication with my attorneys, nor am I divulging any privileged […]
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What Is Your Origin Story?

Author: Jordan Powers In my previous post, I talked about our community and how impactful the connections we make can be. Often times the conversations we have are about the present state of our businesses or certain challenges we might be running into. As we are getting closer to the PFRE Conference I am starting […]

Shooting Spaces Webinar - Mastering Twilight Photography

20/04/2019
4 Comments
??? Guest Post from Brian at Shooting Spaces: Shooting Spaces is happy to announce their first in a series of webinars: Mastering Twilight Photography. In an effort to answer the wide range of questions we get on twilight photography, we decided to team up with Matthew Stallone from Stallone Media, who specializes in twilight photography. […]

Selective Perspective Correction - with Garey Gomez

24/12/2018
11 Comments
As real estate photographers, shooting interiors often presents challenges with getting the camera positioned far enough away from the subject to get the desired field of view for what we want to capture. Interior spaces are obviously defined by their walls and since walls don’t move, we have to resort to shooting with wide-angle lenses. […]

Presenting with Purpose: How to Approach Potential Clients

By Tony Colangelo Last week, I was intrigued by a PFRE article on the value of face-to-face marketing when getting started in real estate photography. One of the marketing opportunities that RE photographers can explore in this regard is delivering a presentation at a real estate agency’s regular “all-staff” meeting. The agency’s Office Manager will, […]

Shooting Spaces Podcast - Interview with PFRE Founder - Larry Lohrman

Rich Baum says: In this weeks episode of the podcast we had a chance to sit down and talk with Larry Lohrman. Larry is the founder of the PFRE-Photography for Real Estate Blog. Larry has spent over a decade building PFRE into the go-to blog for information on anything and everything real estate photography related. […]
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