Back in early July when I did a couple of posts on real estate video Scott Cooper made a comment on a post I did about a year ago on The Bare Essentials for getting Started in Real Estate Photography. Scott is getting started in real estate video and wanted me to do a post on the bare essentials for getting started with real estate video.
Shortly after Scott's request I was watching this interview with Vincent Laforet. Vincent's comments about getting started really resonated with me (at 2:20 in this video). He says, "Keep it simple...It's not about the gear it's about learning how to sequence stuff together... learning to tell a story... the timing and how the clips live together. The best way to learn this is use your iPhone to get the video and iMovie to edit sequences together." By the way if you think that Vincent's comment about practicing on your iPhone is a bit wacky, take a look at this video that was completely shot and EDITED on the iPhone.
Vincent also talks about watching other's video and dissecting it trying to understand what the shooter and editor has done to create the video. I've experienced this. Since I started shooting and editing video I started looking at movies in a totally different way. I love to analyze the clip lengths, transitions and how the clips are put together, how the story is being told and how the effects are being done.
So here's my list of bare essentials for getting started creating real estate video:
With these four items you can embark on starting to practice. It takes a bunch of practice to create video like the examples I featured in the last video post.