PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities.
PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.
Drones are designed for capturing incredible aerial footage and to give you views your normal camera can’t. However, a drone requires additional accessories to make your device easier to use and safer. We’ve compiled this list of the best drone accessories to help you know what to bring along on your next real estate photography session.
Interior photography is one of the most important aspects of your real estate marketing. Your customers need clear and descriptive images of the properties before making a decision to buy. To get the highest quality images, you will need a good lens. That is why we prepared this guide to help you find the best lens for interior photography.
Photos can make or break a real estate sale, which is why it's vital to produce top-quality visuals. Whether you want free or paid presets, we're giving you all the best Lightroom presets for real estate photography so that you can turn your shots into masterpieces with a single click.
Professional real estate photography often requires using a DSLR. However, there may be instances where you can only use an iPhone. With that, we're giving you a guide to iPhone real estate photography, so you can take quality photos as if you're using a DSLR.
An empty or poorly designed property can drive potential buyers away. Fortunately, virtual staging solutions provide a faster and easier way to declutter and redesign properties. We're sharing the best virtual staging software with the right features to create stunning virtual imagery for real estate photographers and agents.
There are different ways and factors to consider when you’re deciding on how to charge for your work. Let’s discuss how to calculate rates, create packages, and avoid common real estate photography pricing list mistakes.
Thanks to technology innovations, now cameras can handle both photography and videography. One of the most useful innovations for real estate photographers is time-lapse photography. The best camera for time-lapse will help you show potential homeowners a glimpse into a day in the property.
Shooting in low light can be tricky, as the lack of illumination makes it difficult to balance the exposure. That’s why we're going to give you several options for the best lens for low-light real estate photography, as well as help you choose the right one according to your cameras, needs, and budget.
Pricing your work can be difficult, as low prices may not make your business profitable, and pricing too high can drive away clients. To make sure you earn more while providing the best services, we're going to discuss commercial real estate photography pricing, including types of packages and pricing considerations.
The Rebel XSi is one of the fastest cameras available today, and you can maximize the camera's abilities with the right lens. To capture enticing yet quality images, we're going to help you find the best lens for Canon Rebel XSi to improve your real estate photography shoots.
Are you wondering at what height to set your tripod? When should you shoot lower or higher? Height consistency is essential in real estate photography, so we're going to discuss the appropriate shooting level for different parts of a property, including factors for changing height when shooting across one.
Rhett asked the following question: Can you tell me what the most popular settings for shooting interiors are? Also, how would you set your flash and would you use a Gary Fong Light sphere? Shooting interiors I usually shoot at f5.6 and white balance in Auto. then set my SB-700 to TTL. What do you think is […]
Adding the best flash for real estate photography in your arsenal will drastically change the way you light a property, allowing you to brighten rooms and areas that should be highlighted, even if they’re too dark. Our Top Flash For Real Estate Reviews After plenty of research, we’ve found the following camera flashes to be […]
Are you a photographer who has a nationwide home builder inquiring about rates and wanting all rights to your photos? Are clients asking for free licensing? Perhaps you're wondering how much above your current shoot rate should you sell to be compensated for giving up the license of your images. When offering real estate photography […]
Have you tried delivering different MLS photo sizes? Perhaps a previous client wanted 800 x 600 JPG pixels, yet a new listing trend shows agents prefer 1600 x 2000 pixels for page photos. When uploading photos on a web page, your images tend to change or become smaller. What is the standard everyone is using […]
Shooting video clips can be challenging at times, especially when you're not sure what settings to use. If you're having trouble with exposure consistency, or you always end up taking new clips, we're giving the complete guide to help improve your videography skills.
Are you getting pressure from real estate clients or competitors to invest in Matterport? As you all know, the camera is very expensive and there is also a monthly hosting fee, adjusted based on the number of projects that are hosted. To provide a solution for your business needs, you need to understand the basics, […]
Creating real estate videos is one of the most popular services you can offer. Real estate videos serve as virtual tours to help realtors increase sales by exhibiting properties, listing, homes, and neighborhoods. How Much to Charge for Real Estate Video The average price of real estate video production can range between $1,000 to $10,000 […]
Amazon Prime Day is here! This annual online shopping event is available exclusively for Amazon Prime members. The two-day shopping event will take place June 21- June 22. If you're not yet a Prime Member, you can try it free for 30 days! A membership is $119/year and includes free two-day shipping, access to stream […]