PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
All Articles


The roster of presenters is full, and the PFRE Virtual Conference is officially on for November 20-21, 2020! We're excited to get technical this year and help you take your real estate photography business to the next level! Last year we sold out all o ...



The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
Join The Discussion


View Now


For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

Contest Rules


View / Submit


View Archive


PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.


PFRE Conference 2020

Register Now

Latest News

Limited Early Bird Spots on Sale Now! PFRE Virtual Conference 2020

The roster of presenters is full, and the PFRE Virtual Conference is o ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 2 of 2

*Early bird tickets go on sale September 28th* Here are the remaining ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 1 of 2

We're a few short months away from the PFRE Virtual Conference 2020 an ...

Reader Poll: Which Topics Should Be Covered at the 2020 PFRE Virtual Conference?

Planning is well underway for the 2020 PFRE Virtual Conference and we' ...



The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
All Podcasts

Coming Soon...



PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.


Coming Soon...

Aperture 2.0 On Track To Be Ideal Real Estate Photography Application

Published: 20/05/2008
By: larry

Recently I was listening to the TWIP podcast where Alex Lindsay (a plug in developer), Fred Johnson (Lightroom product manager) and Richard Harrington (author of Aperture 2.0 Apple Pro: Training Series) were discussing the new plug-in architecture in Aperture 2.0 and how the design philosophy of Aperture is different than Lightroom. The discussion turned on some lights for me about the probability of ever having a plug-in for Lightroom that would correct barrel distortion and converging verticals:

  1. Lightroom still does not have a plug-in SDK (System Developers Kit). It has an export SDK but no plug-in SDK. This is largely a result of the philosophy underlying Lightroom that all modifications must be "nondestructive" and "reversible". This philosophy makes the job of building a lens-distortion filter for Lightroom like the one built into Photoshop and Photoshop Elements, difficult or near impossible.
  2. Aperture 2.0 has a plug-in SDK that allows 3rd party developers to make Aperture plug-ins to do anything to the image and stack the modified image back with the original image.

Why should you care? Because both Lightroom and Aperture are ever so close to being the only application a beginning real estate photographer would ever need. The missing piece is that Lens distortion filter in PS and PSE. If either application had that small bit of functionality it would me the ideal real estate photography application.

After listening to the TWIP podcast I did some research into the kind of plug-ins are available for Aperture. The one that immediately caught my eye as Fisheye-Hemi by Image Trends. This plug-in already does the same sort of thing that the Lens-Distortion filter I want in Aperture or Lightroom.

I purchased a copy of Aperture 2.1 and I'm going to be following Aperture developments more closely.

7 comments on “Aperture 2.0 On Track To Be Ideal Real Estate Photography Application”

  1. Larry,

    Thanks for the Fisheye-Hemi info because I saw the PS plug-in has been updated from the version I'm using and downloaded it. It was a "Hot Pick" in the NAPP reviews section of PhotoShopUser magazine a while back and works pretty good. Mostly I use it in the smaller bedrooms and baths where it allows me to show 3.5 walls to provide what I call maximum visual data. Once you get used to the slight bowing where the walls meet the ceiling, the rest is proportioned the way they should be (beds, windows, etc).

    Thanks for keeping us updated on these things.


  2. If your workflow involves Adobe Photoshop (and if not, why not?!!!), then the issue of distortions becomes a mute one.
    There is a Plug-in called PT Lens that is one of the best around.
    PT Lens can automatically correct for known distortions in your lens, as it reads the image EXIF data, so it knows what body & lens you shot the image with.

    I gave Lightroom the arse recently, in favour of Capture NX.
    The quality of my finished images has taken a significant leap forward.

    I have been meaning to try DxOptics, and I might as well give Aperture a look as well. It will be interesting to see if either of these applications can render a Nikon RAW image better than the appalling job LightRoom does of it.

  3. I find DxO Optics Pro the best solution as a can batch process all my RAW files in one go and this corrects distortion etc and exports all my images to tif, DMG or JPEG or all three in separate folders whilst I do something else. The vignetting correction seems perfect on the Sigma 10-20mm and is way better than Lightroom

  4. @Phil - I get a lot of feedback that DxO saves time with it's ability to do lens correction in batch mode.

  5. Yes, I wish it had been available for my old S2 Pro and lens combo a few years earlier. With DxO, I set up one photo with the settings I want and click on Copy Setting, then select all the other images and click Paste Setting. I then run through any that need white balance correction with the browser window and adjust as an additional setting and copy/paste again to those affected images, then run the batch process for the whole lot

Leave a Reply

Your email address will not be published. Required fields are marked *