I wanted to show you a video by Heath Cowart of Brevard, NC. Heath has been an PFRE reader for some time and an active participant in in the PFRE video for real estate flickr group. Heath has started shooting video and has a created a YouTube Channel and a blog.
I think having a YouTube channel and a blog is a big advantage in getting more online exposure. Although I'm not sure having the blog in a separate domain is as effective as having it in the same domain as your main site. In any case, I think Heath is doing a great job at promoting himself and his business.
Heath's little 3:19 video is, I think, a great example of a video where the listing agent is up to doing a great job at narrating the video. The video comes off light hearted and straight forward. Just what you want! The trick as the video producer/director is making the call of when to let the agent do the narration and when to have professional narration. This agent does it very well. Not all agents can do this sort of thing. The video comes off very well. Heath has asked a very well known local business person (the guy in the multi-colored cap at the end of the video) to participate in the video. Great idea! This is a plus for the property promotion and it gives the local guy exposure.