PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
All Articles


The Render Flames tool in Photoshop is a very powerful and dynamic tool that lets you add fire in just a few steps where there otherwise wasn't one in your photo. In this video, I demonstrate step by step how you can have Photoshop render a fire into a ...



The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
Join The Discussion


View Now


For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

Contest Rules


View / Submit


View Archive


PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.


PFRE Conference 2020

Registration not open yet
App Store

Latest News

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 2 of 2

*Early bird tickets go on sale September 28th* Here are the remaining ...

PFRE Virtual Conference 2020 Announcement: Presenter Line Up Part 1 of 2

We're a few short months away from the PFRE Virtual Conference 2020 an ...

Reader Poll: Which Topics Should Be Covered at the 2020 PFRE Virtual Conference?

Planning is well underway for the 2020 PFRE Virtual Conference and we' ...

PFRE Conference 2020 Announcement

As many of you know, last year we hosted the first-ever PFRE Conferenc ...



The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
All Podcasts

Coming Soon...



PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.


Coming Soon...

A Must Read For Real Estate Photographers That Worry About Protecting Their Copyright

In: ,
Published: 03/02/2016
By: larry

CopyrightWorkflowI just got an email from Steve Schlackman an IP attorney and author of the blog about artistic copyright issues. Steve highlighted a recent blog post titled Six Steps to Safer Image Sharing by Chris Reed that I found very interesting because:

  1. It features a study of social media sites that tested how each social media site treats metadata in uploaded images.
  2. It also features Chris's book, Copyright Workflow For Photographers: Protecting, Managing and Sharing Digital Images.

I purchased a Kindle version of Chris's book and have quickly paged through it. It proposes a methodical approach to registering, sharing, selling and licensing images and monitoring and enforcing your copyright.

In light of the recent discussion we had regarding Losing Control of Your Copyrights on Social Media both of these subjects will be of interest to real estate photographers who are concerned about protecting their image copyrights.

11 comments on “A Must Read For Real Estate Photographers That Worry About Protecting Their Copyright”

  1. It sounds like you would need to hire an attorney to prosecute someone, any idea on how much time and effore that would cost? Does anyone know how Iran Watsons lawsuit was settled? Does he feel it was worth the time and money?

  2. @Rohnn, you do need an attorney to file a Copyright infringement suit against somebody unless you are already an attorney. It's a Federal case heard in a Federal Court only and the judges run the proceedings very formally so not having an attorney could ruin your chances of winning the case and recouping your costs. To get an attorney to take your case, they will mostly want to see that you registered your images in a timely manner and you have your official Copyright paperwork in hand. Nearly all Copyright cases are settled out of court and your having an attorney that specializes in Copyright contacting the person that infringed on you will often get you a reasonable offer of settlement from them via their attorney to keep it out of court where the court may award far more money and the attorney fees will have escalated tremendously.

    Attorney's fees vary wildly. If you have registered your copyright, the infringer looks to have assets to go after and the infringement is blatant, an attorney might take the job for a percentage of the settlement without any fees up front. Since their paycheck is tied to how much they negotiate with the other party, you're likely to do pretty well too.

  3. If you are posting your images to social media sites, you may have granted them an unlimited license (including giving them the right to resell those images) to your images by having agreed to their Terms of Service. I haven't seen any mention of that being contested in a court, but an organization like FB is going to have a large staff of blood sucking lawyers to fight against and they may just bankrupt you by stalling and dragging any suit out. They're in a position where they just can't lose those sorts of cases or the flood gates will be opened for lots more litigation. Given that their main business is gathering and selling personal information, they probably will know way too much about you and just how far they will have to go to make it impossible for you to continue a case against them. They also know where you live, where your kids go to school, where you work, your hobbies, etc. Aren't you glad that you signed up?

    Best bet is to only post behind the scenes photos with a link back to your own web site if you feel you must use a Social Media site. Posting low resolution photos doesn't help, they get stolen and used just as often as higher res stuff.

  4. I hate to say it but watermarks are probably the only practical deterrent you have. It would be great to be able to do a blanket subscription service to copyright all your images for a (reasonable) fixed monthly fee and be able to have a team of trained attack dog attorneys on your team. Does such a thing exist?

  5. @Dave Kinkade, the hardest part in registering your images is creating a .zip file of small .jpg's that you would have to provide to a third party service anyway. Once you have your archive, the rest of the process only takes about 15 minutes on the website. Since you have 90 days to register published images for full protection, you only spend that 15 minutes once every three months. Granted, I'm a cheapskate, but in this case, there isn't any time savings by paying somebody else to do it for you.

    If you have a clear cut case of infringement by persons with assets to go after and your official registration paperwork is in hand, there are plenty of good attorneys that will want to take the work. After all, they're going to have most of the work done by their staff at a fat profit.

  6. Dave Kinkade I have been thinking about this exact thing. The question is, how many of you send out your pics with watermarks and are your clients ok with it? I have an inhouse realtor who is using my work and she is fine with me watermarking my images. In her mind she is helping me market, so she supports it.

  7. @PeggyWright In the case of real estate most MLS boards will not permit watermarks on any images so even if you do watermark *most* of them, the set the MLS requires to be unmarked are syndicated, far and wide, across the internet.

Leave a Reply

Your email address will not be published. Required fields are marked *