PFRE is the original online resource for real estate and interior photographers. Since 2006, it has been a community hub where like-minded professionals from around the world gather to share information with a common goal of improving their work and advancing their business. With thousands of articles, covering hundreds of topics, PFRE offers the most robust collection of educational material in our field. The history of real estate photography has been documented within these pages.
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The Render Flames tool in Photoshop is a very powerful and dynamic tool that lets you add fire in just a few steps where there otherwise wasn't one in your photo. In this video, I demonstrate step by step how you can have Photoshop render a fire into a ...



The PFRE Community Forum is an online resource for discussing the art and business of Real Estate and Interior Photography.
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For over a decade, photographers from around the world have participated in PFRE’s monthly photography contests, culminating in the year-end crowning of PFRE’s Photographer of the Year. With a new theme each month and commentary offered by some of the finest real estate & interior photographers anywhere, these contests offer a fun, competitive environment with rich learning opportunities. 

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PFRE’s Annual Conference in Las Vegas provides real estate and interior photographers from around the world an opportunity to meet on an annual basis, to learn, share best practices and make connections. Many of the leading names in our field are selected to speak on topics aimed at improving our craft and advancing our business. It’s a comfortable, relaxed environment that is fun, easy to get to, and affordable.


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The PFRE podcast is focused on having meaningful conversations with world-class photographers, business professionals and industry leaders, with the goal to inform and inspire.
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PFRE prides itself on the depth and breadth of the information and professional development resources it makes available to our community. Our goal is to help real estate and interior photographers be successful while bringing the community together and elevating the industry as a whole.


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FREE LIVE WEBINAR: A Fundraiser to Help in the Fight against COVID-19

Published: 02/04/2020
By: Brandon

Today, I have the pleasure of announcing a wonderful initiative! It is a fundraiser event aimed at supporting those social service organizations that work directly with the most vulnerable groups within our population every single day.

Our community’s good friend, Rich Baum, has pulled together a FREE Live Webinar in which a Q&A panel will be held that includes some notable figures in our field. It’s our hope that you’ll attend and make a contribution of any size, knowing that every single penny that’s contributed, will go to the cause!

The webinar will be held on Tuesday, April 7th at 9.00pm ET/6.00pm PT.

We know that this is a very challenging time for so many in our community, with a vast majority of real estate and interiors photographers not working. The webinar offers not only a great professional development event but, perhaps just as importantly, it provides us with an opportunity to gather as friends and colleagues to spend some time together -- something that is so valuable during these times of social distancing.

You’ll be able to submit questions directly to our host, Vince Collura, from VHT. I’ll be joining the webinar with some distinguished folks in our field: Rich Baum, Brian Berkowitz, Wayne Capili, Sam Chen, Tony Colangelo, Garey Gomez, Gary Kasl, Tacey Jungmann, Jordan Powers, and Matthew Stallone.


To register for the webinar, please click here. After registering, you’ll receive a confirmation email with information about joining the webinar.

Even if you’re unable to attend, I hope you’ll be able to contribute something to this charity. To do so, just go to and click on the gold "DONATE" button at the bottom of the page..

THE CHARITY: The Center for Disaster Philanthropy (CDP) COVID-19 Response Fund

The CDP focuses on supporting non-profit organizations working directly with the most vulnerable populations in order to help build their capacity for response. These will include social service organizations focused on supporting hourly-wage earners, workers in the gig economy, immigrant/New American populations, older adults, people with disabilities, and other communities vulnerable to the physical health, mental health, and economic impacts of the pandemic.

Remember; 100% of the funds will be donated.

Thank you!

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