Instructions For Listing Agent on How to Improve Your Listing Photos

June 20th, 2012

Teresa Boardman is a Realtor, Blogger, writer and photographer in Saint Paul Minnesota. Teresa has developed a simple straight forward set of instructions for her peers on how to help them with their property Photos. Here are Teresa’s instructions:

The following items are needed and my instructions should be followed to the letter.  You will need:  A camera, a towel, a table or sturdy flat surface a hammer, a phone and a room that needs to be photographed.

  • Remove camera from case.
  • Remove battery from camera and put it in your pocket.
  • Place towel on flat surface.
  • Place camera on top of towel.
  • Fold towel over camera until it is completely covered. (not the towel the camera)
  • Pick up the hammer and hit the camera at least 10 times. When the camera is flat you have hit it enough times.
  • Use the phone to call a photographer.
  • Carefully pick up the towel and keep it folded and toss it in the trash. (this part may take some practice)
  • Take the battery to a recycling center.

If these steps are followed, I promise that the end result will be better property photos.

Thanks to Ethan Tweedie of the Big Island of Hawaii for passing on the link to Teresa’s photo instructions for Realtors.

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12 Responses to “Instructions For Listing Agent on How to Improve Your Listing Photos”

  • Very Cute.

  • As a photographer (part-time) I deplore the use of violence against an innocent camera.

    My modification to this procedure would therefore be:

    Place camera on towel keeping battery in camera
    Phone photographer
    Present camera on towel to photographer
    Photographer will take towel & camera and will use towel to wipe forehead (remove camera first) in relief that he/she has another client and will take camera home to display on shelf along with 100s of others that other realtors have given him/her.
    Towel will go into collection that photographer can use when he/she photographs homes in hot areas or seasons where the air conditioning in the house has been TURNED OFF

  • you are really nice!

  • Not very Chase Jarvis like in her guidance. But then again, with so much information out there and we’re still getting shots of toilets, I just don’t get it either . . .

  • Teresa’s instructions are ok, but I have found that backing over the camera with the realtor’s new Bentley Convertible does a better job.

    The problem Teresa (and all pro photographers) have, is not only in real estate, but wedding, portrait and commercial photography. Do to the proliferation of digital cameras; amateur photographers are now offering their services, at ridiculous prices.
    Many of my NY fellow studio owners, with hi rents, had to close their doors.
    For 20 years I was a photographer for Unisys/Lockheed Martin, wishing sometimes for digital cameras to replace my film cameras………. I guess I shouldn’t have wished so hard……..Sorry Teresa, this might all be my fault.

  • We all need humor in our lives – especially the type with a moral to the story!

  • Michael thanks for the suggestion.
    I will place the realtor’s towel with my other acquired towel collection from the Ramada inn and Bates Motel.

  • I liked that one! I needed something to smile at… Totally agree. They have cheap cameras that they don’t know how to use but they drive away in the large BMW or M Benz.

    Davd Dewing

  • If I see one more crooked horizon…..

  • A big problem is that amateurs (and in some photo classes), are taught the phrase, (“FIX IT IN PHOTOSHOP”).
    Rather than learning how to shoot and light correctly, many are becoming Photoshop artists and creating the image on the computer.

    While training in a NY Studio, I was only allowed to use one Polaroid to check exposure and show the client, and 2 sheets of 4×5 film.

    I still learn many helpful suggestions and ideas from PFRE and its fellow real estate photographers, and appreciate their fine images and their skills used to create them………………..No large egos on this site, just fellow photographers helping each other……….thanks

  • not easy to follow because we need a good photographer to call. that’s the hard part.

  • Teresa Boardman is something of a legend in real estate sales. She has been blogging for years and has a style all her own that attracts buyers and sellers alike. It was her blog and some really terrible photos supplied to my by my brokerage when I first started that made me realize that I had to do “more” in the photography department because what I was being given was not acceptable. So I watched an agent that was a good photographer and learned a lot just by doing that.

    Teresa is of course correct. But now agents think that the solution to all their problems is to buy a wide angle lens. If anyone is interested, here is a link to a recent Active Rain post where agents are showing off their new wide angle lenses. If the moderator doesn’t like links, I apologize and understand if he takes this comment down. But I thought it would be interesting. Agents are starting to “get” that they need to do more, but they seem to be fighting the idea of hiring a photographer tooth and nail. The photos are….well, you’ll see.

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