What About Being A Real Estate Agent And A Real Estate Photographer

January 20th, 2011

In the last week I’ve had four discussions with people concerning some aspect of being both a real estate agent and a real estate photographer. I find when a subject like this pops up out of the blue from a bunch of different people I usually indicates a trend going on. There were four different questions that people posed on this subject:

  1. Is there a benefit to being both a agent and a real estate photographer that shoots for other agents besides your own listings?
  2. Is there some conflict of interest if you are both a listing agent and a real estate photographers?
  3. Are there many agents that do real estate photography for other agents?
  4. What are the problems with being both an agent and a photographer?

Is there a benefit to be an agent-real estate photographer?
Yes, the benefits are substantial. As an agent you can legally go in a home that has a lock-box on it without the listing agent. This is a huge convenience for the listing agent. They just call you and say go photograph my listing over on Main St, it has a lock box on it. They don’t have to go meet the photographer there. It’s worth noting that this is not an issue every place in the world. Some areas of the world photographers can just go contact the home owner and do the shoot.

Also, as an agent you have an inside perspective to the real estate business. You see how it works. Understand who the major players in your area are and gives you a lot of contacts in the business. It just gives you an inside track to be up to your armpits in the business.

Is there a conflict of interest?
No, I don’t see any conflict. Does anyone else see a conflict? I’m frankly puzzled why anyone would even think there might be a conflict.

Are there many people doing both?
Yes, as a matter of fact there are many more people being both an agent and a photographer than you’d think. A poll I did several years ago indicated that about 10% of PFRE blog readers (~5,000 people world wide) are agents that shoot for themselves and other agents. I believe this percentage has increased substantially in the last few years just because it’s more difficult in the last 3 years to be a listing agent so any one that has photographic skills and a passion for photography can help pay the bills by doing real estate photography. There is a very natural symbiosis between these two activities. However, if you are good at being a listing agent you can make way more that doing real estate photography.

What are the problems?
I think the major problem is cost. That is, I don’t think it makes sense to go get a real estate license just to get the real estate photographer benefits. Training costs and fees force any agent to do several transactions a year just to break even. I don’t think you can find a broker that will let you hang your license in the office and do no transactions. Can you?

Why People are doing both?
I think more and more agents are being both a listing agent and a real estate photographer because since 2009 at least in the US being a listing agent has gotten to be really hard work. Harder than it’s been for as long as anyone can remember. Home sellers don’t want to hear what their homes are worth so it’s hard to get them to price their home at a price that will sell. So listings stay on the market a long time. Frequently more than a year. It really does help to have another source of income. And real estate photography demand is increasing because you have to have something to make a listing stand out. Photography can do that.

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39 Responses to “What About Being A Real Estate Agent And A Real Estate Photographer”

  • Larry, you’ve described me to a “T”. I’ve combined a life-long love of photography with the down market as a listing agent and have reaped a few benefits. I’ll address a few of your points:

    Conflict of Interest. I have had a few agents seem reluctant to hire me to shoot their listings, saying they were so because I am an agent. As a member of the National Association of Realtors®, I take the Code of Ethics very seriously, and would never undermine an agent’s relationship with his client. There are times when I’m shooting a house and the seller knows I’m an agent, so they will ask me questions. I politely decline, explaining that I’m wearing my photographer hat today.

    Regarding the lockbox access: I totally agree, although as photographers, we should make sure our insurance covers us being alone in the house. When I attend office meetings at other brokerages, I pull out my lockbox key during my presentation and explain it just like you did: I can save you time by letting myself in.

    As far as getting a license just to make contacts and a lockbox key, I think it would be cost prohibitive, like you said. But there are plenty of brokers who will let you hang your license with them, even if you never write a deal, so long as you pay your monthly agency fees.

    I have made leaps and bounds as a photographer (Real Estate, and other avenues) since taking on this endeavor, due mostly to the community you helped to create. I am in your debt. I also have sharpened my focus (pardon the pun) as an agent with ideas and concepts I’ve gleaned from this blog and the flickr forums.

    Thanks for all you do.

  • I believe one of the many reasons America owes more than it makes a year is the constant pursuit of profit, at the expense of, ironically, itself.
    Being a great Agent is a profession. Being a photographer is a profession. You guys used to make awesome cars. You won the space race. And then you Sold Out, sending your labour offshore. Companies in India now re-touch for $2 a pop. And within a year, Attic Fire will have been re-engineered.
    I remain eternally curious about how a Real Estate Agent can be anywhere near as good as a Photographer who has committed his or her life to a pursuit of passion. Agents are dead-set hopeless photographers simply because they are Agents. And let’s face it, half the Agents are hopeless anyway. And the ones that try and do both. Well. They are seriously tragic. I’d bet $1,000 on any Photographer smashin’ an agent any day. Normally. I would spell Agent with a capital A. But not in this instance. I think agents who want to be photographers aren’t agents. They just can’t win a listing any other way. Please excuse any spelling mistakes. I have fat fingers on a small iPhone keypad.

  • And Chip. You fall into that category.

  • One final point Larry you failed to address. Passion. You can’t serve two mistresses. Especially when it comes to two totally opposing pursuits. 1. The love of money, which drives Agents. 2. The love of art, which drives true professional photographers. The American real estate system is flawed. Commissions need to be reduced. Home owners need to pay for advertising. The fact your markets are in total free fall underlines these fundamentals of separate professions. Reduce Agent commissions to 2.3 to 2.8 percent: make home owners pay for advertising. Do in-room auctions and let the market establish the price. As it always has for eons.

  • I am a real estate agent. Like 95+% of all real estate agents in my area I take my own pictures. Unlike 99% of agents in my area I try to take really good pictures. I think I’ve made lots of progress over the last two years–a good deal of it helped along by Larry and the postings on this blog. I do promote the way I market a property as a way to get listings–and great pictures are the key. But they are not all. In addition to my DSLR, multiple lenses, tripod, camera pole, big lights, Photoshop, and a number of pluggins I also make extensive use of other tools. In marketing my listings I make extensive use of PowerPoint, Excel, Word, Snagit, Outlook, Postlets, and a little HTML. It would be interesting to know how many pro photographers are power users of these tools. I take my own pictures because I don’t know anyone who could give me the final products that I want–at least not at a price that I could actually pay. If you look at one of my typical house web sites: it would be interesting to know what a pro photographer whould charge me to produce all of the marketing material on that site. Note that a number of pictures taken in February had to be reshot in May. Some required sun and a high-high tide which only occurs about 2-3 hours a month. Also, marketing a listing is not all that a real estate agent has to do. Pricing a house is key (even if sellers do not listen or take your advice.) Most agents just guess, some use a commerciall pricing tool like ToolKit CMA. All of these pricing models have serious problems (trust me) so using Visual Basic and Excel I built my own. Gathering statistics about your local market is important to buyers and sellers. I’m now creating a video blog of my reports. Even knowing how to really use the MLS systems is a challange to most agents. I set up a Client Portal into my MLS system for all serious buyers. Maybe 2% of agents do this. So taking good pictures is only a part of what is needed to do the total job as a real estate agent. I don’t think sellers are paying me too much to do all of this for them. As for them paying for advertizing, well that was a good idea 10 years ago–but print ads DON”T work anymore. Ads on, Zillow, Trulia, etc. may work, but I do just the minimum ads in local papers and magazines. I have a passion for the pictures I take, the material I make, the advice I give, and the buyers and sellers I serve. And I do love this blog and everyone who contributes to it.

  • In real estate photography, there’s Good, and Good Enough. You can make a TON of money being “good enough”, and I think that’s likely where most part-time photographers will wind up. If you really want to be Good at something, maybe even Great at something — you’re going to have to devote yourself to it, way beyond full-time. I think that goes for anything – the great real estate agents don’t spend hours studying photography (or anything else) because they simply don’t have time. Likewise, if I tried to study up and get my real estate license (or whatever) my photography would suffer.

  • @Brett, I’m not only an Agent with a capitol A, but a Broker and Photographer as well. We all have different work ethics and not everyone can be successful at both. The bottom line is that the market is slow and every Agent I know has a little more time on their hands right now. Anyone who is going to prosper is using this time to develop strategies that will make money in the future. I used it to finetune my photography skills and launch a successful business. I’m pretty sure you are not an Agent, therefore probably don’t know what it takes to be a successful Agent. I’m sure your great at what you do and good luck with it, but don’t go around bashing someone else’s profession.

  • Im with Brett on this one…..

    If I hired a real estate agent and he/she tried to convince me that he/she also did photography and multimedia I would laugh in his/her face. I would immediately think that agent was too cheap to hire someone who specializes in photography/multimedia…..and by specialize i dont mean that it has to be the best out there, it simply means someone who focuses on that for a living and is not a jack of all trades.

    If you hired an agent and he told you he was also a plumber and and electrician and that he could fix up those areas of your house for the sale, would you think he was a bit of a joke?….absolutely! …well its no different for photography.

    Ultimately a real estate agent is absolutely no different than a used car salesman. If I went to the used car lot to buy a car and the salesman told me that he also is the mechanic and the bodyman…and that he could fix up the scratch on the bumper, fix the leak in the transmission AND ensure that the car was certified, I dont think I could take him seriously at all.

    I can tell you one thing for certain….if you paid a professional you would get a webpage that looks alot more up to date with the times, looks like it was designed 10 years ago and I would be furious if your tried to pawn that off on me when selling my home!

    While you are “not only an Agent with a capitol A, but a Broker and Photographer”…..I look at your site and your work and compare it to Brett or Scott, and their points are proven, enough said.

  • @Chip,

    You also fall into this category my friend, you have a MAJOR LEAGUE BASEBALL TRADE RUMORS AD listed on your photography business website! Stuff like that just makes photographers look like a joke.

    Go look at a true professional photographers website like Brett or Scott, you dont see junk like that there because they are true professionals and not doing it half ass….it is their livelyhood and they take pride in what they do. In the photography business (or any other visual art form), image is everything….you fail in this regard because you are not a professional.

  • Mark. I’m not bashing real estate Agents. I’m saying the bulk of them aren’t that great, which is born out by the statistics which show, I recall, 60% of Agents in the US struggle to make a living above the poverty line. And your housing market, well, that’s internationally famous for having tanked and Wall Street very nearly took the whole world with it. So. Seriously. Property in the US is hardly enjoying dizzying heights at the moment. Maybe it is time you started exploring VPA. It works.
    I have a very symbiotic relationship with about 2,000 Agents. Many are great mates who have shown great loyalty to my business over the past 8 years. Having spent 30 years in TV, I’d rather back an Agent than a TV programmer or a Network executive any day of the week.
    What I’m doing here is sticking up for my peers. Photographers who get up every day to take an awesome shot. Not stitch up a listing because they’ve got a FLIP camera and a digital. Real Estate Photography is a profession. In Australia, Agents who take their own photographs, write their own copy, shoot their own videos and make their…mmm ‘create’ their own Powerpoint presentations….are at the bottom end of the food chain because they’re not focused 100% of what they should be doing – marketing and negotiating the sale of their Client’s Property at a premium price.
    Mark. I’ve read a few First Aid books but would you trust me removing your spleen just because I have a Swiss Army knife?
    Pick a profession and do it well. Don’t bugger it up for everybody else.

  • And thanks Paul. I’m with you too!

  • @Paul Regarding my house web site, let’s separate the content (actual tours and other downloadable files) from the presentation. I agree with you that the web site design and presentation is not great. I do not do that myself, I pay a house web site service for each listing. The virtual tour that runs on the web site itself has no music and smallish pictures. So I asked the web master to add the [Full Screen Tour] button which take you to a Phanfare version of the house virtual tour. The Forest Beach Tour link also takes you to Phanfare. Phanfare has very high quality, full screen slideshow–with music. And I grant you that the next step up is a mix of pictures and video with voice-over (which would allow me to get rid of the captions. I have looked at several commercially available house web sites. I even subscribed to one. All of them had a newer, better look and feel BUT none of them allowed me to easily allow users to get at the downloadable files and links to other tours. I ran one listing for a while with both the old and the new sites, with the same info. Most users like the old one better. I stopped using the new one. My goal in the next 6 months is to replace my house web site host with a custom house web site design. My goal is for it to have the same info with a much more appealing look and feel. I don’t think many real estate photographers design and host house web sites. I would love to use Larry’s Virtual Tour site if only it were a true HOUSE web site and not primarily a virutal tour. If you can suggest a better looking house web site host I will look at it right away and maybe even try it. The other question is the content. I would GUESS that most real estate photographers produce only pictures–not all the marketing material that I have on that web site (and some that is not on a web site). You did not answer my question about if you produce the documents I have on that web site and all of the pictures on both tours–and how much you would charge to do so. Note the 14 page brochure also requires a good deal of writing skills. If you just compare my pictures my goal was to be in the Good Enough category. I’m not trying to get a photo shoot for a magazine. I’m sure you take much better pictures, but I have been trying hard and getting better. So until I can find a photographer/graphics artist/writer/statistician all at a reasonable price I’ll just have to muck along by myself. As to being ashamed to have my house presented by the web site I sent you it has more information than any other house web site I have seen. I have had sellers and buyers tell me they would give it an “A”, and 98% of listings don’t have any house web site at all. But I will continue to make it better. To that end I would really appreciate it if you would give me some examples of better house web sites so I can learn from them, and I would thank you for that.

  • I’m with Brett, Paul, and Scott on this one. You can’t be a true professional at everything! Follow your passion, don’t be a jack-of-all-trades and try to pass yourself off as a pro in all of them. It’s not possible.

  • Wow, this turned into agents vs. photographers in a hurry. As a person who holds a license and owns a camera, I know where you will put me. My photography has been getting better and better because of the passion I have for photography. I am not motivated by money, which may be why I’m leaning more towards photography than real estate brokerage. I do real estate brokerage because I love to help people. The real estate agent’s job cannot be strictly defined as marketing property. A proficient agent must be good at marketing, negotiation, law, city and county ordinances, property rehabilitation, finance, credit scores, psychology, counseling, ad writing, filing, record keeping, accounting, contact management, general business, and I’m sure I could go on and on. And there are many agents would say, why not add photography. I understand the photographer’s point in that to be good, one must devote more resources that a typical agent has to even be considered a good photographer. And I do think most agents should hire a professional photographer, but I do find it difficult to take business advice from someone who has never been in my business. I also find it strange that those in the business of photography, who depend on the real estate agent for a large part of their business, would put down the agent who they want money from. What I’m saying is that I’d just find a different approach.

    And there is validity to being good enough. Real estate photographers don’t need to be architectural photographers. They just need to be good enough. I used to thing great real estate photography would cause a home to be sold for more in less time, but from experience I found that good real estate photography does the job just as well. This was one hard pill to swallow.

    I also believe real estate photography will continue to improve as a result of better informed sellers. As sellers see what other agents are doing with better photography, whether with their own camera or by hiring a professional, they will demand higher standards in the photography used to market their property. At that point we all win. So let’s play nice.

  • Most people master their language very early in life. We make incremental gains in vocabulary throughout our lives, but most people don’t devote themselves full-time to a continuing study of their native language. We plateau somewhere around age 16 or 17, and at that point, the “language box” is “checked”.

    A vocation, on the other hand, whether it’s photography, business, painting, engineering, design — whatever — is something that you spend a lifetime studying and practicing. The ones who excel in their fields almost all say they have a sense of mission, and are driven, even compelled, to pursue their craft. Very, very few can achieve excellence in more than one discrete field.

    It’s a bit like asking your brain surgeon to also be a CPA, or lawyer. You’d want him to be focused on one thing, and one thing only.

    Now — all that said — we’re back to “good enough”. I think there’s no question that you can be a “good enough” photographer, and a “good enough” realtor at the same time. But looking at my clientele — the top agents, who list the most properties and most lucrative properties, would simply laugh out loud at the notion that they could find the time, or energy, or frankly the interest in some sort of extra-curricular hobby, no matter how it related to real estate. Likewise, there is ZERO room in my life for anything but photography. To shoot at the level at which I shoot, and aspire to shoot, requires an absolute dedication. When I’m not shooting, I’m reading about shooting. When I’m not reading about shooting, I’m thinking about shooting. When I’m not thinking about shooting I’m dreaming about shooting….etc. etc.

  • In Oz – I dont think an agent could be a photographer for their own agency and then take photos for other agencies. A MAJOR conflict of interest. Show me an agent who can walk into another agents listing just to take photos and not some how try and lure the vendors over to their patch and become their listing. It is the nature of the beast. Agents live and breathe new listings. Thoughts of aperture settings , lighting and composition will be out the window if the agent can taste a new listing in the vicinity .

    I once did some extra curricular marketing work for an agent for several weeks plus I still did my photography work for other agencies. One agent dropped me because they found out I was doing some freelance marketing work for another agent and thought it would be a conflict of interest working in house at one agency and then working along side another agent.

    Paranoid perhaps but an agent needs to keep an eye on their turf as much as any professional does.

    My advice is if you are a RE Photographer and wish to be an agent as well – then just go to your next job dressed in a cheap suit wearing loads of bad after shave with dollar sign contact lenses on.

    Conversely if you are an agent and you want to be a RE Photographer as well. Then be prepared to spend a tonne of cash on new equipment, a bucket of time learning how to use the equipment, a month of sundays on this website learning about the many facets of the craft and the remainder of your time worshipping sun gods so your shoots aren’t cancelled and/or you need to spend the night masking out grey skies – only to find out on Monday morning you lost your new listing because you were too busy learning photography and not calling back the vendor – so the vendor signed up with another agent who just happened to be the photographer of the property – the photographer you called in because you hadn’t had time yet to perfect your photography technique….

    and so on and so on ….

  • @Cooler As a real estate agent who takes their own pictures and does all their own graphic arts work, I agree with you. My wife is also a real estate agent, but in another area of the state. I do all of her picture/graphics work. I have been asked a few times to do pictures for agents in my area, but I have always declined. Partly it is because, unlike you pros, I am not as fast in taking the pictures or processing them. With my slow pace I couldn’t charge enough to make it worth my while. And, as you said, there is a conflict of interest. Would I take as much time and care taking a picture and processing it if I knew that listing was competing with one of my own. Even if I did there would always be a doubt. Also, if I am competing for a listing with an agent that I do picture for I want to be able to say to the seller, “if you want my pictures and everything else that I do, then you have to list with me.” Also, if I did hire pro photogs to take my listing pictures I don’t know if, as an agent, I would want to use someone who was also competing with me. I do think it may make sense for a real estate photographer to list their own house–or at least insist that they take the pictures for it.

  • @Lee, I agree wholeheartedly with your perspective on all of this.

    There’s nothing wrong with loving photography (as an Agent) and doing your own work. If a client wishes to have professional photography, I seriously doubt any Agent worth his/her salt would protest. Good photography that costs the home seller nothing is usually very-much desired. As many homeowners as there are in dire financial straits, they don’t have extra money to hire a photographer. It is simply not an option for them if they cannot even make their mortgage payment. I don’t think there are any Agents here saying they are as good as a true professional. There is a place for both Agent and Pro Photographer in the marketplace and the homeowner ultimately drives which of us is shooting their home.

    @Brett Who hurt you, man? Treating others with disrespect doesn’t accomplish anything worthwhile.

  • Hi Dave Kinkade. Its possibly the Australian sense of humor.

  • So based on the arguments presented by pro RE photographers:

    An architectural photographer is a real estate photographer who has gotten serious about his craft.
    A real estate photographer shouldn’t waste their time in any other form of photography.
    No true professional would take the time out of honing their craft to read this blog, much less waste the time to insult their own clients.
    No true professional would have a hobby because it would take away from becoming a better photograher.
    If you’ve ever held any other job, you can never become a real estate photographer.

    These are all silly statements. Am I as good a photographer as those who do nothing but real estate photography? No, absolutely not. Are my photos better than 98% of the listing in my MLS? I think so. Only those taken by the one real estate photographer in my area are better.

    I’m still trying to get my head around this conflict of interest thing. Now that I’m old and have had some time to observe human nature, I find that we tend to believe that others think like us. What this means is that we would expect others to behave in the same way we would, given the same circumstances. This thinking leads to inaccurate assumptions.

    I have never considered it a conflict of interest to shoot for agents outside my office. Those agents who use me as a photographer have never even mentioned the thought of a conflict of interest. While shooting the home, I have never done anything but praise their agent. What’s unique about my situation is that I can talk to the sellers about the market as another informed agent. I only reenforce what their own agent has already told them making the seller more confident in the agent they selected.

    I consider the one professional real estate photographer in my area a friend. I call him when I have some really interesting shoots I think he might enjoy. I call him when I can’t make a shoot and refer him. I have never considered that he would try to steal this client.

    I’m thinking that this photographer verses agent banter is fruitless and reviving the Nikon verses Canon debate would be more fun.

  • What an interesting read and the line drawn in the sand. I began in photography ib the ’70s – retail store, freelance, seminars (lighting, composition, darkroom, etc) then QUIT. It was the pressure not knowing if the film had images of “one in a lifetime” events, as several of my friend’s shoots ended up blank. I pursued other careers and maintained my interest in photography as “advanced amatuer.” After 3 layoffs in the past decade, I got tired of working “for the man” and went independent as a Realtor 3 years ago – after the market crash. Worse, I am in one of the hardest hit markets, Florida. My fellow agents and broker are the ones that suggested and convinced me to pursuse RE Photography after seeing the quality of photos for my listings and other personal non-realestate photography I would bring into the office. Couple that with digital resolving my film issues – and I am loving it.

    Reality is, most Realtors don’t do 100% real estate, but have some side business. For me, it has helped both ways. Getting more listings due to the quality of my photography (compared to the prior listing agent.) For prospecting with FSBOs and expired, I’ve created a virtual tour – updating the first scene with a fron sweep of their home, next scenes being my sales spiel – Then burn it to disc with a photo of their house on it. Who isn’t going to put that in their DVD player. Likewise, with another agent’s listing that I shoot, while I will never have their client as a real estate client (my written policy) I will do other photography for their client – portriats, weddings, etc. I tend to think of the two as complimentary.

    I would hate to think that I was relegated to one skill set. Life has told me otherwise. Having skills and flexability reflects the stability of the person – and I have done a lot in my 60 years.

    In closing, I ask the question – When does one stop learning? Perhaps when you are 6 feet under, but even that could be a learning experience; I’m just not going to volunteer to find out. If any of you find out ahead of me, you don’t need to come back and tell me, as I really don’t want to know.

  • @Lee and @GG can we see your work or website..?

  • GG. I think you might want to re-read some of the stuff, with a sense of humour.

  • @Jacob McNeil I doubt anyone would be impressed, but you asked so here’s a link to my flickr photostream:

  • @Brett I missed the ironic/Oz tongue-in-cheek humor the first round but I give you utmost props for the incredible work on your website.

  • I wish I had something profound to interject into this discussion… I will offer that I have yet to experience any negative impact in wearing both hats. I have made some great contacts with higher producing agents as they are the ones that seek me out. I have successfully won listings in which I was competing with better known, higher producing agents because of the fact that I was able to bring something different, something of real value to the table. In fact, there are a few more benefits I receive on an ongoing basis directly and indirectly due to the fact that I have spend an inordinate amount of time working on my photography skills. Could that time have been better spent prospecting, well maybe, maybe not. As I see it, the increase in attention to my business from doing the photography gig has opened new doors I would have never had had I just sat there on the phone making calls all day. So its hard to say if that was really the best use of my time or not…

    I also have a different problem in that there is a relatively short supply or great real estate photography talent in my immediate market. There are great higher end shooters, but those handful of folks are mainly commercial photographers. Needless to say, they wouldn’t pull into the driveway of one of my listings for $200… I could hire a run and gun VT company to do it, but these guys aren’t really photographers in the purist sense. “They are entrepreneurs that are running a photography business.” I totally understand that business model and it’s not what I’m looking for. So I decided to use what experience and talent I had and solve my own problem.

    There are people out there that are quick studies at whatever they put their mind too. They are resourceful and they are talented problem solvers. Sometimes these people even become real estate agents. Having said that, not all agents are resourceful or all that good at problem solving either and I think that is where the stereotyping rears it’s ugly head . But the ones that are, those are the ones you have to look out for. Why? Because often times they are experts at learning. Not only can they learn to do decent photography but they likely already possess other skill sets that make them even more valuable to whomever has a task in which they qualify to complete. Personally I like working with people like this. Not a jack-of-all-trades mind you, but someone that has developed several skills all of which serve a specific industry.

    At the end of the day, a listing agent’s job is to market the home. At one time that meant doing open houses and agent caravans and running newspaper ads and networking with other agents. But this is 2011 baby, marketing a home today has evolved into something else almost entirely. Today its all about “web appeal”, driving online traffic and physical presentation. Knowing that, would it not be prudent for a listing agent to learn at the very least the basics of things like photography, SEO and home staging? I’m not saying they have to open side business doing those things but should they discover along the way that they have a talent for anyone of those, more power to them if they want to take it to the next level or switch fields.

  • @Iran, well said. I’m done with this debate!

  • Guys. Seriously. I was just sticking up for my peers. I agree with Scott. To be great at something, you have to live, breathe and eat it. That’s my only point. Down Under, we’re about pushing the marketing limits. About introducing high end stuff. Spare me a minute to look at this:

  • Thanks Dave Kinkade. The objective was to stir the old pot. Awesome stuff comes out of engagement. Then again, I’m from a country where one expression is “go get a back dog up you”. The mind boggles.

  • That should have been Black dog. Apologies for getting that wrong.

  • And Mark. You can be done with this debate. But just because you call it Over, doesn’t mean it is. That’s what a Blog is all about.

  • Iran… great description and nice site.
    What I dislike about mine is pricing, but competitive analysis forced it on me. You are absolutely right about the “run-n-gun VT companies”. When they approached me I initially listened for what may be able to leverage off of what they funnel to me. Then I was apalled by their requirements – single on camera flash and wide angle (not ultra wide), and a tripod. Further, considering their dismal pay, that is probably the skill level they could get.

  • Jesus Brett, you just want to argue. I know the definition of a Blog, we’re just not getting anywhere by pointing fingers at each other. I thought you were too busy studying and shooting photography to do anything else!

  • lol…..Mark, when decide to make a bold statement like “IM DONE WITH THIS DEBATE”….the key is to stop posting , what is the point on the bold (and unnecessary to be honest) statement then?

    I think Brett is laughing at the fact you felt the need to make such a dumb statement…..

    This is a blog and ebverybody has their own opinion, its good to come here and see the different sides.

  • @GG- I just noticed that the e-mail address you are identifying yourself with is bogis. I’m all about letting everyone say what they want but not unidentified trolls. It changes the discussion when you have some skin in the game!

    Unless you (GG) send me an email at larry at lohrman dot com in the next 4 hours and identify yourself I’m deleting you comments.

  • It’s not an issue of what I think of your comments. In the last year I’ve just had too much trollish behavior to allow anonymous commenters. A valid e-mail is very minimal identification. Everyone else in the discussion has identified themselves.

    No valid email, no commenting on this blog.

  • We are primarily real estate agents, but we personally handle our own photography. (I ran my own photography studio before switching to real estate.)
    On rare occasion, we will agree to shoot for another agent, but not usually for compensation but as a professional courtesy. The reason for our shooting
    all of our listings is simple for us. We will spend as much time as it takes to make the photographs as good as we need them to be. If that means going out
    for a second or third or fourth shoot, then that’s what we do. So, we can ask of ourselves to be completely unreasonable and go over for dawn shoots, night
    shoots, etc. It definitely costs us time, but our clients know that we will deliver strong marketing materials.

  • Margaret, nice photos, if those are indeed all yours. But, yikes, the presentation: your website and the that of the photos themselves. Very awkward, in my opinion. The home page of your website is very visually confusing to me. The other pages are somewhat better (being devoted to more specific things), but still not great. A big turn off from the get go, I think. Also, the format in which you present the photos does not help them much.

    We are emphasizing the quality of the photos here, but the presentation is important too. How fancy (expensive) you want to get with the website is certainly a matter of your particular business and goals; but, at the very least, a clear, coherent presentation seems warranted, and that doesn’t have to be too fancy or expensive. There are many templates now available for realtor websites. A few companies, such as Agent Image, offer a range from full template to full custom, with several levels in between.

  • I really applaud Larry and this site for not allowing trolls. Just AWESOME. All the problems I’ve experienced with the only other Australian blogging site I’ve enough time (just) to devote to, and in the capacity of a contributor, comes from being bashed and defamed by shadows. Which isn’t fair. I put my name up there. If you want to have a good go, stand behind what you say with your real name and your Company. Puts a different spin on things. Its called the courage of convictions.

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