March 4th, 2010
We’ve decided that PFREtour.com is ready to move out of the Beta testing mode so we will be launching it officially on Monday March 22. Alfie and Michael, the PFREtour developers, have been working hard to fix problems and add new features.
We want to formally thank the over 100 beta users for all their feedback and [...]
January 31st, 2010
This last week I talked to two real estate photographers that have built area listing sites designed to reach home sellers with the message that good photography helps to sell homes ( John Quarles in the Birmingham, AL area and Dan Abraham in the Prince George, BC area). Area listing sites list part or all [...]
January 29th, 2010
If you watched Steve Jobs demonstrate the iPad Wednesday you may have noticed while he browsed through the New York Times there was little blue cube on the screen. This is what the iPhone operating system (the iPad uses iPhone OS) displays when it encounters a Flash component on a page. It’s saying, “I don’t [...]
January 6th, 2010
After roughly four weeks of beta testing we are as of today (Wed, Jan 6) expanding the PFREtour.com beta test to a wider audience. The next 100 people to sign-up (click here to sign-up) will be accepted and given a free tour. After we get 100 more people signed up we’ll not be accepting any [...]
December 26th, 2009
Joel Burselm over at Future of Real Estate Marketing did a post recently that highlights some new wild and crazy technology by a Dutch company, yellowBird.
While I have to admit this technology is different and entertaining, I disagree with Joel’s statement that, ” This most definitely this has implications for real estate marketing.” Sure you [...]
December 14th, 2009
For the last several years I’ve been ranting about various aspects of what makes an effective real estate photography tour. A few months ago I had the opportunity to partner with two experienced tour developers (Michael and Alfie LaPeter) to create tours that are designed for use by independent real estate photographers (PFREtour.com). We are [...]
November 2nd, 2009
For the last couple of days I’ve been digging through the new features in the Lightroom 3 Beta. All I can say is Wow! There area a bunch of really cool new features in this version. Matt and Scott over at photoshopuser.com have a nice concise summary of the major features.
I think one of the [...]
October 26th, 2009
I ran across PlanOmatic today. It’s one of the first tours I’ve seen that will recognize if it’s being browsed by an iPhone and adapt it’s display to the iPhone browser and screen size. This is an example (www.12thestrand.com ) of a PlanOmatic tour so you can see what it looks like in an ordinary browser. [...]
October 22nd, 2009
Whoa! Did I get an education today! A couple of my Kiwi readers (Neville and Martin) put me on to the subject of QR (quick response) codes. This is some of the coolest stuff I’ve run into in a long time. It all came out of my post yesterday about mobile phones being important in [...]
October 13th, 2009
Last week Leandro Suarez a real estate broker in Mendoza, Argentina that I’ve been helping get started photographing his own listings ask me if there was some where that did free virtual tours. I believe Leandro’s question grew out of the post I did a while back on free websites. At first I was a [...]
October 7th, 2009
Mobile devices are becoming increasingly significant as a tool for home buyers and and agents. Here are a couple of facts that suggest the trend that is occurring with mobile devices:
Smartphones now account for more than a quarter (25.8%) of worldwide traffic according to gizmag.com August figures with the Nokia N70 leading the pack with [...]
July 19th, 2009
For many years I created little mini CDs with the tour of homes we listed on them for the buyers and sellers. Most sellers loved to get a copy of the virtual tour we used to sell their home as a keepsake of their home and occasionally buyers would ask for a copy as well. [...]
July 3rd, 2009
Alberto and Mia Dominguez have turned their passion for art, design and photography into a successful business in real estate and commercial photography on Vancouver Island in Nanaimo, BC. They are the official photographers of Homes & Living Magazine.
Mia and Alberto both bring a diverse creative background in art and design to their company. Mia [...]
June 21st, 2009
I want to point out that Herb Dierks of Tourfactory.com gave us some very valuable insights and advice in his comment on the last post; too valuable to pass up!
Herb said, “can your slide show be uploaded to YouTube? How many cell phones are capable of viewing it? From my perspective, photographing real estate [...]
June 18th, 2009
I just got a Slideshow Pro newsletter announcing Slideshow Pro for Lightroom version 1.4.6. This version introduces a significant new feature: Ken Burns Panning. Slideshow Pro calls it Pan and Zoom. I updated my version of Slideshow Pro and changed my slide show for our rental property to use Ken Burns panning. It took just [...]
