Archive for the 'Marketing' Category

Do Slow Markets Increase Real Estate Photographer Business?

September 26th, 2007

The chart above (I know you can’t read it- follow the link to a readable version of this chart. “Market summary” of “King County”) shows how the inventory in King County, WA is now higher than it’s been at any time in the last 5 years by a significant amount. Based on recent news […]

For The Real Money Shot Hire a Pro

September 5th, 2007

Adriana Barton wrote a recent article for the Globe and Mail (Canadian national newspaper) on real estate photography. I knew this article was in the works because Adriana asked my permission to quote from this blog. Although I didn’t know when it was going to be published… Reader Drew King noticed the article and pointed […]

vFlyer Now Allows You to Turn vFlyers Into a Property Site

August 18th, 2007

Wow everyone is getting into the property site act! vFlyer.com Introduces Domain Plus - Search for, Purchase and Host Domains and Build Single Property Websites. Domain Plus is a new service from vFlyer that enables subscribers to quickly find, purchase and host Single Property Websites directly from vFlyer. With Domain Plus, subscribers can purchase and […]

Postlets.com Another Way to Create Ads for craigslist, etc

August 6th, 2007

Also while I was gone, Karl Hoelscher pointed out there is a new site available called www.postlets.com that is similar to www.vFlyer.com. Both of these sites help you create professional looking HTML for real estate and other classified ads to post on sites like craigslist.org, ebay.com, edgeio.com, propsmart.com,vast.com and many others.
Thanks Karl.

VerticalResponse: An Easy Way To Manage Your Marketing Campaign

July 19th, 2007

Yesterday Scott Hargis sent me a copy of his e-mail marketing that he is sending to clients. I’ve talked before about how if you are building your business it’s a good idea to keep regular contact with your past and potential customers by sending them e-mail and post cards. This doesn’t replace face-to-face contact, it […]

vFlyer Announces Watermark Plus

June 15th, 2007

Today vFlyer add a service call Watermark Plus which is a image enhancing service offered as part of vFlyer that allows users to merchandise and enhance photos and images by adding text, graphics, logos and watermarks to them - quickly and easily. The service allows online sellers to:

Protect photos by adding visible watermarks and logos
Enhance […]

Ad on newyork.craigslist.org: $12 per assignment photo taking job

June 14th, 2007

Drew King who works in the NY area sent me this craigslist ad. Since it will expire some time, I’ll repost it below so everyone can continue to read it:
I am a real estate agent who needs someone to take pictures of homes in the Nassau and Suffolk area (wwww.BrianSilvestry.com) I work with deadlines so […]

Statistics That Drive Real Estate Photography

June 13th, 2007

A recently released study of the California Association of Realtors use of Technology by Leslie Appleton-Young, Chief Economist of the California Association of Realtors (CAR) reaffirms the trends in the Real Estate that are driving the demand for good Real Estate photography. Here are a few of the report’s findings:

About 3 of 4 (73%) adult […]

vFlyer.com Listing Widget

June 9th, 2007

Last week I had to post our rental home on craigslist.org. Since I use vflyer.com to create my craigslist ads I was looking around on vflyer.com and noticed they have added some new features since the last time I was there.
To me the most interesting feature is the listing widget feature. This is a feature […]

LATimes Article: Shoot — It’s For The Web

June 7th, 2007

The recent latimes.com article by Ann Brenoff is another must read real estate photography article for your marketing kit. Much like the NYTimes article I featured last February, this article gives a some good real estate photography statistics and some shooting tips from Santa Monica-based Nick Springett and Everett Fenton Gidley, the big guns […]