Archive for the 'Basics' Category

Choosing a Entry Level Camera For Real Estate Photography

March 14th, 2010

I’ve promised several readers that I would update my popular two year old post that talks about what the important considerations are for choosing best entry level camera for real estate photography. Here are what I think are the most important considerations:

Consider ultra wide-angle glass first: For real estate photography the range of effective focal [...]

Newly Announced Fujifilm FinePix HS10 Suitable For Real Estate

February 15th, 2010

McAllen,TX Realtor, Lee Jinks pointed out to me that the newly announced FinePix HS10 would be a great camera for real estate shooting. Indeed, it does! It seems like the toughest thing to find in compact cameras is a wide enough lens. The HS10 has a 24mm, effective, lens; very workable for shooting interiors.  In [...]

Real Estate Photography Basics: Focus, Exposure and White Balance

December 18th, 2009

This last week I gotten several questions about the basics of real estate photography like “should I use autofocus?”, “what should I do about reflections from my flash?”, “should I increase the ISO if there isn’t enough light?”. “should I use RAW or JPG?” So I thought it would be useful to step through some [...]

8 Rules To Bootstrap Success In Real Estate Photography

October 26th, 2009

I had an insightful conversation last night with a highly successful portrait photographer (lets call him Jim) that has been struggling, unsuccessfully, during the last 12 months to break into real estate photography.
Even though Jim’s real estate work is jaw dropping good, from what I could tell he has just not connecting with the top [...]

Scott Hargis: Nobody Will Take You Seriously If Your Verticals Are Converging

October 11th, 2009

Scott Hargis just put up a excellent tutorial on his blog on how to keep your verticals from converging.
Scott’s main point is if you are not diligent about keeping your verticals from converging, nobody will take you serious as a professional interior photographer. Scott goes through a step by step  8 minute tutorial on how [...]

Open Source HDR Processing Alternative to Photomatix

September 19th, 2009

I came across this video (sorry about the ad… first time I’ve seen ads on youtube videos) by Patrick Norton and Roger Chang of Revision3 the other day that besides being a decent basic introduction to HDR talks about an  open source HDR processing application called Qtpfsgui. This is the first time I’d heard of [...]

What You Need to Know About Uploading to MLSs

September 9th, 2009

One of the challenges of real estate photography is to prepare photos for upload to the local MLS in such a way that the uploaded photos look their best. A related consideration is that you’ll want the photos to also look great on your client’s broker site as well.
One of the evils you’ll have to [...]

What Everybody Ought to Know About Verticals

August 27th, 2009

I keep running across real estate photography tours and real estate photographer’s galleries with photos that don’t have verticals that are parallel the the left and right edge of the photo. My reaction is always one of wondering how any one can be charging for their work and have missed this basic principle.

The interesting thing [...]

A Simple Effective Way To Create Great Slide Shows

August 24th, 2009

I got a reader question today that asked, “Is it possible to send a link in e-mail that sends the reader to a slide show ? I do not have a slide show facility on my website as it is quite basic. So I guess what I need is to find something that allows me [...]

Compact Camera’s For Real Estate Photography

August 16th, 2009

I promised a post on compact cameras for real estate photography in my last post so I’m delivering on my promise because I don’t want to be scolded by my friend Sabrina Huang who is a Realtor in San Jose and teaches local Realtors how to choose cameras for real estate photography.
I have to thank [...]

Code of Ethics For Real Estate Photographers

July 15th, 2009

While cleaning up the blog I ran across the summary of a series of posts and discussions from two years ago on the subject of ethics. Two years ago this was a fairly heated discussion with opinions all over the map so what I did was attempt to summarize the general consensus of how readers [...]

Realtor’s Guide to Using Photos in Real Estate Marketing

June 15th, 2009

I spent this weekend off the grid on a mountain biking trip in the Columbia Gorge in Northern Oregon along the Columbia River. All that blood getting pumped to my brain gave me some important insights. Besides all the extra blood in my brain, here were the three events that triggered my insight:

The first was [...]

More Examples of Great Front Shots!

June 9th, 2009

I got lots of feedback on yesterdays front shot post. The shot to the right is by Marcus Diddle of the Columbus, OH area. Marcus said he shot this standing on the back of his Honda Element, with his Canon T1i mounted on a 6-ft mono pod, fully extended above his head. Besides being a [...]

Real Estate Photography 101

February 15th, 2009

After some recent discussions with readers, I’ve come to realize that I’ve never done a post that covers the whole process of learning to do real estate photography. I’ve done posts on nearly every aspect of getting started but I’ve never tied it together. Here is a macro level look at the steps with links [...]

You May Not Be Getting All Your E-mail!

February 11th, 2009

In the process of helping many of my e-book subscribers figure out why the didn’t get the download link e-mail for their latest PFRE e-book update I’ve discovered that there may be a fair number of blog readers out there that don’t get all the e-mail that is sent to them. I encountered another similar [...]