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Real Estate Office TV Slideshows of Active Listings

August 31st, 2017

Todd in New Mexico says:

A realty company I work for wants to install a 32″ TV in their lobby and have a constantly running slideshow of still shots of homes for sale interspersed with various scenery shots from around the area. I would be in charge of putting the photos on a USB stick and bringing that to the office every week or two.

I know my home Samsung TV can do a slideshow and does a nice job of it. I see that Vizio models have a slideshow function, but details in downloadable manuals say nothing about how it works.

I went to the local store today to see actual picture quality, and the choices I would recommend to them would be Samsung, Vizio, Toshiba and Philips, in that order. In addition, I would only consider TVs with 1080 vertical resolution, of which the choices are limited in this size class.

Have any PFRE readers ever set up something like this for your clients? I would welcome any insights and suggestions.

This kind of slideshow of all the office’s listings is very common. Back in 2006, the real estate office my wife and I were in, in Issaquah, WA had a 55″ TV in their lobby running a slideshow of all the active listings. It was very popular with all the agents and their customers!

I suggest the following:

  • Use a large TV. Something like a 55″ to 70″ TV is much more attention getting than a 32″.
  • If you connect an Apple TV or an Amazon Fire box to the TV, you can control the slideshow from your office rather than driving around with a USB stick. This will save you a lot of time.
  • For the landscape shots, use some time-lapse video. This looks very impressive on a large TV. I know the Apple TV will do this and I think the Amazon box will too.

This could easily be setup as a service for any real estate office. Make sure you charge enough to cover the time you spend on it and perhaps rent them the TV and Apple or Amazon box.

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6 Responses to “Real Estate Office TV Slideshows of Active Listings”

  • Western Digital also has a video box that will run from a USB hard drive or memory stick.

    I agree that a bigger TV is better if there is space to put one in.

    The brand of the TV doesn’t mean very much. Big box stores typically have the lower end of a manufacturer’s range so they can compete on price in comparison. To really impress, a small computer such as a Mac Mini or other small form factor PC can be used to drive a monitor which means that the monitor can be calibrated for the best images. Buy the best TV possible and see if you can find an AV specialty store where you can find displays in a higher quality range.

  • I would be interested in knowing more details on how to do this and maybe some samples of shows that others have done. The time-lapse landscape video on the Apple TV sounds interesting, Larry. Again, more details on how to do it would be great. This could be a great upsell and also get you into offices that are difficult to persuade.

  • I would think Tour Buzz would be a good platform for this as you could label each property, add video clips and regenerate the MP4 option for 1080p video.

  • A lot has to do with who is going to administer it – you or admin staff.

    First of all, think larger than 32″ as you want to show them off. I didn’t go into the office today, but I know we recently installed 4 monitors on the wall – taking up at least a third of the rear wall and viewable from the sidewalk. While they also added locks to the cabinet doors that previously (and presume currently) contained network switches and other equipment, presume they added a PC with some high end video cards. Appears to be a Powerpoint slide show as in addition to the photo also includes name/photo of listing agent and address/price info. With the primary office on the second floor – this being a street level single room office with 2 agent desks – not certain if admin comes down with usb to update, or if done over network with an updated Powerpoint file.

    Tourbuzz “Simple” would work and I have iframed it into websites for slideshow, but there are a couple of problems with that approach. First, you would have a computer like above (so why not do Powerpoint) that would have to have network access to run – where powerpoint doesn’t. Also, the photographer would effectively become the administrator as no one else could upload or delete photos on the Tourbuzz servers as clients can only move around what is uploaded.

    While Powerpoint and other software with slideshow capability, like Lightroom, cost, requiring a license for that computer, there are several free programs. Both Microsoft’s and Apple’s operating systems includes photo programs which have slideshow capability, but of course is photos only. Apple’s OS also includes Keynote which provides Powerpoint level capability. Also, on the Windows platform if licensing is an issue with PowerPoint, there is the free OpenOffice with its “Impress” presentation model.

  • I think this is an interesting add on. I would be curious what folks charge to set up and manage this.

  • Don’t neglect setting up the tv monitor properly for photo display. The stock settings can be terrible, and you can’t assume that photos will display properly if the display is set up for tv viewing. You may have to go into the advanced settings to get adequate control for photo display.

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