May 15th, 2016
I recently had a conversation with Marcus from virtuallystagedrooms.com. Marcus was taking issue about some of the things I’ve said on the blog in past posts about virtual staging.
Marcus made the following arguments:
…We use our own system to create beautiful looking furniture in the homes or listings of those empty properties, or we take actual furniture that is in the homes and replace it with furniture that our client wants.
Now, to combat one of your statements about how actual staging is better for the potential buyer to see in that home… that is not always the case. For one, we have done research and came across many potential buyers that say, when at the actual listing, they would rather envision what they would put into the room than seeing someone else’s furniture in that area. Two, we have clients that blow up our virtually staged photos and have them propped up in that specific room to show what the room looks like furnished…
I guess what has influenced me on this subject is that my wife has always been fanatical about staging our upper-end listings when they were empty. Certainly, there are situations where home sellers and agents are not willing to spend thousands of dollars on actual staging but are willing to spend hundreds of dollars on virtual staging and perhaps they are not as concerned as my wife is about the buyers experience when the walk in the front door.
Since it’s never been very clear to me how popular virtual staging is I’d like to take a shot a measuring it’s popularity with the poll below. I get a lot of input from those that are promoting virtual staging but I think it would be useful for everyone to see what the overall experience of the PFRE community is. Please take the poll. Thanks.