February 17th, 2016
Joel in Boca Raton, Florida pointed out to me that yesterday (February 16) Zillow announced a new feature that allows listing agents to use the Zillow Smartphone App to shoot a video walkthrough of their listing, edit the video and post it on the Zillow listing. The videos must be less than 2 minutes and are soundless. Because video is only uploaded from the Zillow App you can’t upload any other kind of video to a Zillow listing. Here’s an example.
The feature is open to any agent with a Zillow profile (free or paid) and who uses the Zillow Premier Agent or Zillow Real Estate App starting on February 16. Here is a post on techtimes.com on the feature.
So far every one of these, walkthroughs I’ve seen is pretty awful. Some are much worse than others. They are very jerky between cuts which I suspect comes from the App. It’s ridiculous to expect the average listing agent to create reasonable walkthroughs with their smartphones. Here is another example.
There may be an opportunity here for real estate photographers get a SmartPhone stabilizer and offer a service of providing a much smoother better edited walkthrough than agents are likely to do. Doing a smooth walkthrough video well requires a lot of practice. Although, if all the jumpiness is coming from the App, there may be no way to make them better.
I have mixed feeling on whether this new feature is of any value.