September 20th, 2015
Olly in the UK recently asked the question:
Is there an article or has there been a discussion about ways to deliver files to clients? I’m interested to know if people just use Dropbox and the like or more advanced services like Photoshelter, Shootproof, Pixieset etc.
I’ve written several articles on this subject in the past but, it’s been a long time and the world is changing so it’s time to do an update.
The few times I’ve been on the receiving end of photo delivery have really heightened my awareness of how the photos are delivered can affect how professional you appear to your clients.
Here are some alternatives for real estate photo delivery:
- Physical delivery of a CD: Many agents would just love to have you deliver a CD to their office. While this is certainly a customer service opportunity it just doesn’t make economic sense and it doesn’t scale to large volumes of clients. Besides, most modern laptops don’t even have CD players anymore! Also, in some states (like WA I believe) there are sales tax implications when you deliver a tangible product. So this is an alternative that is dying out.
- Client log in to your site: This approach is a very professional approach for online delivery because delivery is via your personal branded site. However, this means you have to have a site that has this capability. Photoshelter.com is one example. There are many others. Basically each client has their own account on your website where they can log in and download their photos.
- File/photo delivery sites: A few years ago there used to be a few of these, now it seems like there are hundreds. A few of the popular ones are Box.net, YouSendIt.com, Pixoasis.com, Shootproof.com and Pixieset.com. All of these are professional ways to deliver photos and other large files. Many like shotproof.com are tailored for photographers. They are all in the area of $10 USD/month. With Pass.us you can deliver under 100 photos for free
- Tourbuzz.net: If you use Tourbuzz.net for tours, it has a great built-in photo delivery feature that delivers two different sized photos. I use this feature all the time.
- DropBox.com: I put DropBox in a separate alternative because of it’s wide usage and the fact that you can get 2 gig of storage for free. You can send anyone a download link to Dropbox files. This maybe a good free getting started service, but it doesn’t look as professional as other alternatives.
Think of photo delivery as a promotion and customer service opportunity. Use delivery to present yourself professionally. For most of these delivery sites for around $10 USD/month they provide a very professional delivery process. One issue that you avoid is sending ZIP files of the whole photoshoot. Many Realtors are not sophisticated enough to unzip files.
So what are everyone’s favorite delivery method?