PFRE Still Photographer Of Month Contest Ready For Judging – Check It Out

May 16th, 2015

MayStillContestThe PFRE Photographer of the month contest is now closed and ready for judging. The jury will decide on a winner by next week at this time.

We have a particularly stunning and diverse set of entries this month. In addition to entries from US, CA, AU and NZ we have entries from Monaco, Cannes on the French Riviera, Thailand, Rome and Switzerland.

I think it is worth pointing out again that just studying and comparing these images is a very educational exercise. Feel free to join the PFRE contest Flickr group and comment on them.

Notice that, I’m no longer deleting the entries from the Flickr group each month, I just insert a PFRE contest logo in between each month and label entries with the month as well as the entry number.

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4 Responses to “PFRE Still Photographer Of Month Contest Ready For Judging – Check It Out”

  • What special work they are too. One thing I notice as a newbie to Real Estate photography but a long time commercial photographer, is that there is a school of thought in RE photography that flies in the face of everything I was taught at the LA Art Center College of Design. That is to make the exterior exposure the same as the interior exposure so it looks like the outside is a poster beautifully affixed to the wall rather than the actual outside. We were taught to make the exterior exposure 1.5 to 2 stops brighter than the inside for greater realism. I well remember being chastised in front of the class for my first efforts that looked a lot like most of these entries. Is this an approach that is driven by the brokers/agents or just has evolved in the industry?

    If I am instructed to sell the view from the windows, I will bring the exposures closer in alignment but still try to keep the outside looking like the outside. If not, then I stick to my rule of thumb. I would value other more experienced RE photographer’s views and this seems like a good place with these fine examples of equality of opportunity exposure values so well illustrated.

  • @Peter – Yes, you are right on, there is much to suggest that the outside should be kept looking like the outside. We discussed that at length in http://photographyforrealestate.net/2015/04/27/how-can-you-improve-the-clarity-of-the-view-through-the-windows-of-homes-you-shoot/.

    However, homeowners and agents create a demand for exaggeration in several areas… shooting too wide, over saturated colors and having unrealistic views.

  • Larry, yes. In doing real estate shopping down in the Palm Springs area of California, I was struck by just how many photo shoots were processed with what looked like a surrealism setting in PhotoMatix. A complete and utter distortion of the property. Clearly batch processed to save time and be able to shoot on a budget in bulk. We looked at a couple of such represented properties that looked nothing like the photos. Actually nothing could ever look quite like those photos. A bit like Botox on steroids. While we certainly want to deliver striking photos that will catch the attention of web visitors and make them pause and look more closely, we don’t want to misrepresent the property as we do so. Open up areas rendered un-naturally dark or burned out by contrast extremes, show the property in the best light to be sure, give it every chance to appeal – but not to misrepresent by making it look like the outside is simply a poster on the wall. After all, it is not too hard to cut out a window with its nice straight lines and put a landscape photo behind sort of like we often have to do with a pathetic unlit fire place or dark hole of a wide screen TV. But much harder to cut along a slightly eroded window frame from the over exposure of exterior light. Still, I am sure there is a time and a place for everything. And clients do tend often to drive the effects. I just try to guide mine away from any misrepresentation although this effect is really a question of photographic esthetics, not misrepresentation. The other thing I notice about these samples is that every one of them have been corrected for barrel distortion and have parallax correction which is something I notice lacking by so many real estate photographers while architectural photographers pretty much assume that they will apply to all photos. Probably a casualty of low real estate photography budgets.

  • Hi Peter,
    I complete share your point of view. I must say that all the photos that you refer to look great. They are simply perfect and technically very well done – really impressive! However, I am astonished that this is what the real estate agents are after. At least in my area (Monaco) most of the agents seem to prefer a more realistic look. I think that they find it risky to seduce a client with a photo which is far from reality.

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