December 10th, 2012
You don’t have to be around real estate or real estate photography very long to realize that property marketing materials can benefit big-time from great looking floor plans. Long time PFRE reader, Anna Wilshire who is the director/photographer at wideangles.com.au in Brisbane, has had so much demand for floor plans to go with her photography she decided to launch a floor plan creation service. See: floorplansforrealestate.com.
Here in Brisbane, Australia, it has reached a point where I’m having trouble keeping up with all the floor plans while maintaining my existing photography schedule. This is one of the reasons I have launched FP4RE. Now all us photographers have to do is draw up the sketch, scan and send it and my guys at FP4RE will do the rest.
The other reason that motivated me to get going with this project is that I have the impression that a lot of photographers are reluctant to take on floor plans as a service. Whether they find the thought of learning to draw up plans intimidating or they don t want the bother of coming home and doing the back end side of it I don t know, but I do know the difference it has made to our average job spend and therefore my bottom line. I have put together a simple but detailed free manual for FP4RE members to help make drawing up floor plans as pain free as possible and as for the back end side, there is none; just scan, send and the guys will have the finished product ready for download within 12-24hrs.
Prices start from $15 and I’m selling the finished product through my real estate photography business for $120. That’s quite a mark-up (especially when you’re already on-site already doing the photos) so, for those thinking about doing floor plans, this service makes it simple.
Anna is offering 30 free credits (equivalent of one medium size colour floor plan), exclusively to PFRE readers. Just put the code PFRE1213 in the notes section of the order. So if you have a demand for floor plans in your area and have been passing on providing them because creating floor plans isn’t your thing of you find it to time consuming, check out Anna’s service and see if it works for your business.