Photography For Real Estate

It’s now December in Greenwich and Briana Gray has won the voting for the November PFRE photographer of the month! This is Briana’s second win this year. She was PFRE photographer of the month for May.  We have a bunch of two time winners now, two of them this year. Here are Briana’s comments on this [...]

Thanks to Richard Lamb of Snoqualmie, WA for pointing out that Bruce Willis is selling his home near Sun Valley (Hailey, ID). It was just listed last week for $15M. The article that Richard saw was this one on the King5.com site. Richard’s comment was. “I must say this is some of the worst HDR work [...]

When I did the post yesterday on “What are the top selling DSLRs?” I planned to do a post today with a poll on what the most popular wide angle lenses real estate photographers are using. Suzanne Feinberg convinced me to add a poll to is to find out which DSLRs are most popular with [...]

At this time of year when everyone is thinking about buying stuff I thought it would be interesting to see what that best selling DSLR is. First of all, since the actual total sales of DSLRs world wide isn’t available we have to figure out a way to get a close estimate. My approach at [...]

Adobe recently announced that they are changing their upgrade pricing. The details are buried in this adobe post: …For customers who prefer to remain on the current licensing model, we will continue to offer our individual point products and Adobe Creative Suite editions as perpetual licenses. With regards to upgrades, we are changing our policy [...]

Thanks to reader CapitalImagePhotography for pointing out that Amazon has Photoshop Elements 10 for $45.98 with free shipping or download. This is 54% off the regular price. I have no idea how long this discount is for. My guess is that it will last through Monday 11/28 but I don’t know that for sure. If [...]

Today Nestor, from some place in Hawaii, asked me for some advice about where to sell his used Canon Xti and a Canon 10-22 lens and what to ask for it. He’s decided to move up and want’s to use the cash from his old equipment for his new gear. This is a great subject. There’s [...]

The Manifesto: Flash Player is dead. Its time has passed. It’s buggy. It crashes a lot. It requires constant security updates. It doesn’t work on most mobile devices. It’s a fossil, left over from the era of closed standards and unilateral corporate control of web technology. Websites that rely on Flash present a completely inconsistent [...]

One of the big lessons I learned at from being an agent at JohnLScott.com  for 10 years in Issaquah, WA is that the marketing power of a simple rider sign with a direct link to a listing site is huge. Since about 1999 JohnLScott.com listings have had a simple 5 digit number for every listing. For [...]

About a month ago Scott Hargis pointed out the MagicPlan iPhone app to me because we were talking about improving the floor plan diagrams in the next edition of his Lighting book. I downloaded the app but it wouldn’t work on the iPhone 3S I had at the time. Last week I upgraded to a [...]

About a week ago David Ross, founder and CEO of IMAGEination.tv asked me for some feedback on a couple of his videos: An Agent video and a Property video As I told David, I’m happy to give him my feedback but I consider the feedback of thousands of you gentle readers more significant than just [...]

Yesterday Scott Hargis sent me a link to a new activerain.com survey that shows what top agents do that is different than not so successful agents. This survey has a lot of good data that will give you insights into the behavior of top agents and what makes them top agents. There are a couple [...]

These days real estate photographers can accept credit cards to collect their shoot fee right on site from their clients. I talked about his a year ago. Early adopters were already doing it then but now it’s become very routine. The way you do it is with this little free swipe gadget that attached to [...]

Yesterday I added a little introduction video to the PFRE blog (right up there in the center below the header image)  because I feel like I should be eating my own dog food in the area of video. Please be easy on me, I did a lot of practicing, a lot of takes and as [...]

Congratulations to our mates on the AU Gold Coast for winning the hosting of the 2018 Commonwealth Games. Brett Clements and the crew at PlatinumHD used the announcement as an opportunity to take their new Red out for a spin. Brett says: The good, the bad and the ugly…This was shot at 5k and resolved to 2k using [...]

Thanks to Harry Lim in Orlando, FL for pointing this video out to me. This is a meticulous demonstration by Roger Brooks, a Architectural and Interior Photographer in Vancouver, BC demonstrating  a lighting/post process layering technique commonly used in high-end Architectural Interior photography. Note that I show it here as an educational illustration of how many Architectural [...]

I can’t help noticing the huge variety of opinions that discussions of video always brings out. The discussion of video last week seems to have brought out this variety more than usual. I think it would be useful and fun to poll this subject so everyone can see the results. There are several groups/levels (note these [...]

Today Mike O’Neill in Knoxville, TN asked a great question: “I see lots of articles about using Video to market your properties, a few on Tours. Can you write an article about Video vs Tours ? I’m in Knoxville, TN doing some real good virtual tours, but I’m seeing Video moving up the popularity scale. I [...]

Via HuffingtonPost: On Wednesday morning, Adobe confirmed rumors that it will end development of its Flash Player plug-in for mobile browsers. Danny Winokur, Adobe’s Vice President and General Manager of Interactive Development, announced the decision in a blog post, explaining that the company will develop native apps for mobile platforms and will focus on the [...]

Mike Kelley just sent me a link to his new video that he’s going to use using on his site to promote his work. I think this is a very effective video that shows off Mike’s technique, the high-end equipment he uses and it has a very personal feel yet it is short and simple. [...]