September 19th, 2011
In yesterday’s post I explained that a real estate photographers success is highly dependent on building your business relationships with the top listing agents in your area. I got a number of questions about how to do this. There are very few businesses where you can make a list (names, phone numbers, email addresses) all [...]
September 18th, 2011
Italian economist Vilfredo Pareto observed in 1906 that 80% of the land in Italy was owned by 20% of the people. It turns out that what is now known as the Pareto principle or law of the vital few, shows up in economics, in business, and in almost every aspect of human endeavor. Yup, you guessed [...]
September 14th, 2011
Estella Sneider showed me one of her recent shoots at 1380 Bella Oceana Vista in Pacific Palisades, CA. This is the Realtor.com listing. I think Estella did a lovely job! The photos have a nice crisp sparkly look and feel. I think she’s done a nice subtle job lighting it. This was a beautiful day [...]
September 13th, 2011
I had a request last week to help an up and coming real estate photographer in the Seattle area learn how to make sure the views look great in his interior photos. He was lamenting that he had the opportunity to shoot homes with great views but he couldn’t pull the windows with his lighting [...]
September 12th, 2011
I just discovered that late last month while I was on vacation, Kelby Media Group announced the launch of Light It a iPad magazine on lighting. Publisher Scott Kelby talks about Light It in this video and also has a Q&A about the launch on his blog. I downloaded the free premiere issue and I like the look [...]
September 11th, 2011
I’ve been working on a set of YouTube video tutorials that I’m going to use to go along with the new edition of my Photography For Real Estate eBook. This weekend as I was working a Lens Distortion Tutorial when someone submitted a Master Bath shot with barrel distortion and the verticals off. Since the contest contestants [...]
September 7th, 2011
John Quarles is a Realtor/Photographer/videographer in Birmingham. AL. John has been testing various video hosting services recently so he’s been looking closer than usual at the stats from the videos he has hosted at different hosting services. He was a little startled to find that 75% of the visitors to his videos were IOS browsers. [...]
September 7th, 2011
This is one of the best pitches for using real estate video that I’ve seen. Thanks to Brett Clements for putting it together and passing it on to us. Well over 80 percent of all real estate leads and sales come from the Internet. And video is playing an ever increasing part in driving those [...]
September 6th, 2011
Brett Clements wanted to share an approach he used to get more work and exposure from real estate agents by filming real estate confrences. Brett says: One out of the box I’d like to share with you and our brothers in arms. We all get invited along to shoot conventions and conferences, with the dangling [...]
