Archive for March, 2010

Three Cool New Features Added to PFREtour.com Tours

March 30th, 2010

Michael and Alfie just got finished adding three really cool features to PFREtour.com: A Photo delivery page for each tour: The way this works is when you finish building a tour all you have to do to electronically deliver your photos to the agent is click on “deliver photos” (It’s currently called “share photos” but [...]

Observations On 360s In Real Estate Photography

March 28th, 2010

I’ve had several recent conversations with real estate photographers about using 360s to market real estate. Some of the conversations came from asking if pfretour.com will be supporting 360 images. Others are photographers wanting to get into shooting 360s. First I want to point out that I’m making these observations coming from a background of [...]

Content Aware Fill- A New Super Feature Coming in Photoshop CS5

March 25th, 2010

So if you are the Adobe Photoshop product manager planning new Photoshop features you have to be thinking, “…let’s see, what kind of compelling new features will we have to put into Photoshop this time, to make sure everyone wants to update?” Because Photoshop users are all thinking, “…these days I do most of my [...]

Real Estate Photography Directory Improvements

March 23rd, 2010

The Real Estate Photographer’s directory continues to be the PFRE blog’s highest traffic page (other than the front page). It currently averages about 3600 visitors a month. Which means there are around 120 agents a day using the directory to find a real estate photographer. The reason for this is because the PFRE blog and [...]

Adobe Labs Release Lightroom 3 Beta 2

March 23rd, 2010

Today Adobe Labs released Lightroom 3 Beta 2 “to show the progress they have been making” on new features to LR3. Check out the Adobe Labs site for the download. You have to do a new download and install. LR3 Beta 1 will NOT automatically update itself. Some of the new features are: Improved performance [...]

PFRE Blog Changed From B&H to Amazon Affiliate

March 22nd, 2010

If you frequent the cameras and lenses pages that offer readers a directory of real estate photography camera bodies, lens reviews and links to prices, you’ve probably already noticed that this last weekend I updated the cameras and lenses page (links are along the top of the blog on the navigation bar above the header [...]

Pfretour.com Real Estate Tour Hosting Site Officially Launches

March 22nd, 2010

Today (3/22/2010) pfretour.com is officially moving out of beta testing status. Since my last pfretour.com status post  on 3/4 we’ve added two important features: Tour statistics: Each pfretour now as a statistics page that shows total tour views by week and a list of referring websites. If your tour is pfretour.com/1 your statistics page is [...]

Meet Jaak Nilson: A New Real Estate Photographer in Estonia

March 19th, 2010

I had an interesting discussion today with Jaak Nilson, in Tartu, Estonia that has been a professional photographer for 20 years. During that time Jaak has done architectural photography, stock photography, weddings and events. One of Jaak’s projects was photographing over 30 shopping centers in Estonia, Finland and Sweden for Citycon group. The photo to [...]

Aperture and Lightroom- An Open Letter to Apple and Adobe

March 16th, 2010

Since late February when the trial version of Aperture 3 was released I’ve been using Aperture 3 a lot. I have to say that I am both dazzled by its’ brilliance and outraged by the sluggish performance and crashing. On the positive side, the brushes feature in Aperture 3 is my favorite feature. I may [...]

Choosing a Entry Level Camera For Real Estate Photography

March 14th, 2010

I’ve promised several readers that I would update my popular two year old post that talks about what the important considerations are for choosing best entry level camera for real estate photography. Here are what I think are the most important considerations: Consider ultra wide-angle glass first: For real estate photography the range of effective [...]